urbanscale + branding   24

NYT: What's in a Symbol? A Lot, the M.T.A. Is Betting (1994)
"Frankly, it's about time we did something to stop confusing our customers."
via:mayonissen  publictransport  transport  transmobility  branding  brand  mta  nyc  (nyc)  subway 
march 2011 by Urbanscale
Frankie Roberto: Logos in Lego Town
Weirdly apropos of some thoughts I've had recently - and not yet expressed save as some incoherent Twitter posts - about the branding of civic institutions and the use of that branding as generator of solidarity.
lego  branding  urbanism 
october 2009 by Urbanscale
Swastiks Indian food products, spices, masalas and pickles
Spotted by Mr. Mowder in the EVill. Great moments in branding!
branding 
march 2008 by Urbanscale
NYC Taxi and Limousine Commission: New NYC taxi logos
*Not* enamored of these, but for that they rather strongly remind me of Blade Runner's blocky "Metrokab" identity.
(nyc)  branding  transit 
october 2007 by Urbanscale
2x4, Inc.
Do these guys do anything that isn't great?
design  branding  yes 
march 2007 by Urbanscale
Demimonde
To all appearances, anyway, a superpremium international escort service (!) whose associates all seem to blog fairly literately. Either a fantastic put-on, or a business model whose time has come. (And come again?)
bodypolitique  branding 
november 2006 by Urbanscale
Virgin Galactic
More surprising Virgin badness: Philippe Starck needs to get out of the branding & CI business, like yesterday
bad  branding 
december 2005 by Urbanscale
KIOSK Magazine Online: jetBlue's kiosk-as-strategy
A, there's a "Kiosk Magazine"?!? B, interesting piece on jetBlue's customer-facing strategy
branding  design 
october 2004 by Urbanscale

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