tsuomela + advertising   32

The privacy arc - O'Reilly Radar
Mike Loukides argues that privacy worries are result of persisting attitudes from the 1950s atomization of modern society.
privacy  online  tracking  advertising  culture  data-mining  modernization  from delicious
11 weeks ago by tsuomela
Mythbusters Banned From Discussing RFID By Visa And Mastercard | Disinformation
Host Adam Savage of Mythbusters tells how Visa, Mastercard, and Discover had the Discovery Channel put the kibosh on an episode that would have revealed just how “trackable and hackable” the RFID chips found in many credit cards are. It’s a telling example of how corporate advertisers serve as the gatekeepers of mainstream media/entertainment:
rfid  business  advertising  corporatism  television  media  from delicious
february 2012 by tsuomela
Serious Service Sag - Adaptive Path
This is a big gap where businesses choose to invest in their services. They spend a lot of money to tell you how great the service is, and then, all too often, the service doesn't live up to the hype. Brands become hypocrites thanks to their own investments.
business  advertising  management  service  service-economy  investment  budget  from delicious
january 2012 by tsuomela
What Kind of Content Curator Are You?
"As with other marketing strategies, personality type can play a big part in your content curation style, from the types of content you share to where you share it and how you go about the process."
personality  curation  online  sharing  advertising  marketing 
september 2011 by tsuomela
echovar » Blog Archive » Mind The Gap: You Are As You Are Eaten
"The plate-glass shop window of the Romantic era is transformed in the contemporary commercial Web into the idea of three screens and a cloud. The shop window is now the small screen in your pocket and is called mobile e-commerce. Searls’s use of the word “Veal” implies that when we buy into the value of computerized personalization based on algorithmic interpretations of our data exhaust, we’re abandoning the expansive Whitman-esque view of the self and instead chowing down on the self as a calf constrained in the industrial process of producing veal. The word “veal” is meant to provoke a reaction of disgust. It ties a form of mechanized cruelty to a sanitary, abstracted computerized process. "
online  marketing  business  social-media  advertising  self  consumerism 
july 2011 by tsuomela
Doc Searls Weblog · A sense of bewronging
"In fact I can’t be, because most of the data in these “social networks” is not mine. Functionally (if not also legally), it’s theirs. And I’m just a calf for each of them.

Of course, all these companies want to help me do everything, by leveraging the “social” data they have about me. Mostly they give me advertising that doesn’t help, but sometimes they just try to improve their meat and potatoes with “social” gravy. "
social-media  technology  technology-critique  advertising  marketing  business 
july 2011 by tsuomela
Gamification: Ditching reality for a game isn't as fun as it sounds. - By Heather Chaplin - Slate Magazine
"In a gamified world, corporations don't have to reward us for our business by offering better service or lower prices. Rather, they can just set up a game structure that makes us feel as if we're being rewarded. McGonigal goes even further. She talks about an "engagement economy … that works by motivating and rewarding participants with intrinsic rewards, and not more lucrative compensation." This economy doesn't rely on cash—rather, it pays participants with points, peer recognition, and their names on leader boards. It's hard to tell if this is fairy-tale thinking or an evil plot."
games  gaming  serious-games  social  behavior  marketing  advertising 
april 2011 by tsuomela
Chris Mooney: Science Rocks -- If Only it Could Catch America's Attention
We need to mobilize American kids to want to be scientists; and American adults to see how science -- and the policies tied to it -- affect to their lives and our future. Science has to stop being something those strange other people do; it has to be something we all live and breathe.

In this context, if a group of rock stars can cast some refracted light -- if that's what it takes -- then so much the better. We'll all benefit in ways each of us can understand -- in health, jobs, prosperity and quality of life. And, oh yeah: We'll understand ourselves, and the universe, a little bit better.
science  public-relations  advertising  poll  public  understanding 
november 2010 by tsuomela
Rock Stars of Science HOME
From Geoffrey Beene gives back. Pictures of rock stars and science researchers.
science  public-relations  advertising  media  communication 
november 2010 by tsuomela
Findings - Jaron Lanier Is Rethinking the Open Nature of the Internet - NYTimes.com
He blames the Web’s tradition of “drive-by anonymity” for fostering vicious pack behavior on blogs, forums and social networks. He acknowledges the examples of generous collaboration, like Wikipedia, but argues that the mantras of “open culture” and “information wants to be free” have produced a destructive new social contract.

“The basic idea of this contract,” he writes, “is that authors, journalists, musicians and artists are encouraged to treat the fruits of their intellects and imaginations as fragments to be given without pay to the hive mind. Reciprocity takes the form of self-promotion. Culture is to become precisely nothing but advertising.
book  review  internet  culture  information  economics  art  advertising  open-source 
january 2010 by tsuomela
OnTheCommons.org » Even Dead Celebrities Sell
Ad Nauseam chronicles the manipulative pathologies of advertising culture.
book  review  advertising  consumerism 
july 2009 by tsuomela
Michael Bérubé - American Airspace - ABF Friday: Selling Out Edition!
"Rebellion against conformity, then, is construed as a challenge to the entire structure of corporate capitalism... turns out that rebellion against conformity...fails to challenge the logic of the market... because capitalism has no necessary investment in conformity"
culture  america  selling-out  capitalism  conformity  rebellion  advertising 
february 2009 by tsuomela
Persuasion industry’s assault on personhood | Marginal Utility | PopMatters
But Frankfurt’s essay seems also to have a bearing on the larger question of how the persuasion industry (marketing, advertising, and to some degree, entertainment) scuttles our sense of selfhood, which, Frankfurt argues, hinges on our expression of will. The persuasion industry is seeking always to confuse the communication between our first- and second-order desires
advertising  propaganda  capitalism  consumerism  consumption  psychology  persuasion  philosophy  ethics  morality 
january 2009 by tsuomela
Ad Positioning: Tactics to Increase Your AdSense Earnings Overnight
Today I want to talk about positioning your AdSense ads - something that has a very significant impact upon the amount of money that they are able to earn.
advertising  weblog-advice  money  business 
may 2008 by tsuomela

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