"Research carried out a few years ago found that moderate game players have a bigger circle of friends than non-game players," Interesting stat. How close are these 'friends' though? Important to define the strength of connection here. Cause and effect?

Merging together a list of the 7 elements of social software (eg. identity, presence etc) [as assembled by Matt Webb] to create a visual representation of the most important elements in the form of a honeycomb!