sunpig + marketing   23

Why the mobile Web – and not apps – is the best channel for sales - Mobile Marketer - Columns
A recent ZMags survey, “Meet the connected consumer,” shows that 87 percent of connected consumers prefer to use Web sites and browser-based mobile sites for browsing and shopping, whereas only 4 percent prefer smartphone and tablet applications.
web  app  native  sales  conversion  channel  marketing  business  development  mobile  device  phone 
11 weeks ago by sunpig
Super Bowl XLVI had MOBILE commercials! | MobileMarketingProfits.com | Build Your Business with Mobile Marketing
RT @grigs: A review of the Super Bowl ads that asked people to use their phones to respond—what worked and what didn't.
superbowl  marketing  advert  mobile  response  interaction  campaign 
february 2012 by sunpig
Designing for the Next Step « « Bokardo Bokardo
RT @UIE: A nice post from @bokardo explaining why you can't kiss before asking for the date (metaphorically that is) -
design  signup  interest  introduction  marketing  funnel  email  business  web  step  bokardo  uie  ux  hci  psychology 
january 2012 by sunpig
A VC: Minimum Viable Personality
RT @codinghorror: "PERSONALITY IS API FOR LOYALTY."
loyalty  personality  friend  win  avc  mvp  marketing  product 
september 2011 by sunpig
Tales of the Rampant Coyote: Why Presentation Is Important
"Oftentimes presentation is every bit as important as the actual product itself."
(via <a href="http://infovore.org/">Tom Armitage</a>
presentation  development  software  management  marketing  business  games 
june 2009 by sunpig
How Cook's Illustrated thrives while others are dying - (37signals)
Matt Linderman of 37Signals discusses the strategy and vision behind Cook's Illustrated magazine
business  strategy  37signals  cooking  marketing  chef  magazine  brand  vision  cook 
january 2009 by sunpig

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