sstrudeau + metrics   9

Getting beyond just pageviews: Philly.com’s seven-part equation for measuring online engagement » Nieman Journalism Lab
Advertisers are looking for an engaged audience and the ability for philly.com to directly measure this audience and be able to show an advertiser their message is being seen by an engaged audience is extremely important.
metrics  analytics  index  engagement  measurement  analysis  web 
october 2010 by sstrudeau

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