@silvertje on the economy and the politics of hyperlinks. A whole history of linking. Very interesting #Tren http://t.co/H5CG4bDi
– Max Laane (maxlaa) http://twitter.com/maxlaa/status/208611983606558721

After @mirkoschaefer, Passmann, Weghorst and some interesting 140-seconds presentations, @silvertje talks about URLs. http://t.co/3EYx84OW
– SETUP Utrecht (SETUPUtrecht) http://twitter.com/SETUPUtrecht/status/208611058494083072

Blobject-Oriented Ontology (BOO): http://t.co/ehpaCO1W

"Meer bewegen helpt niet om af te vallen, minder eten ook niet" http://t.co/zWTI2bTR #onderzoekvandedag #voeding

RT @wired Information Overload Is Not a New Problem http://t.co/xtvwxBf9

#HNK30 update: http://t.co/A5ydISRt met nieuwe muziek van El P, Regina Spektor, Sigur Ros, The Tallest Man On Earth, Major Lazer en meer.

you could make an infographic about this... ;)... http://t.co/z8kmyLGM

Quotebook 2.0: The Reason We Keep Computers In Our Pockets http://t.co/9XmoEvaU

@silvertje, I just signed up for Klout. Check out your @klout profile here: http://t.co/6k8KF0Ch

@silvertje, I just signed up for Klout. Check out your @klout profile here: http://t.co/6k8KF0Ch
– Amanda Klimowicz (mandiklim) http://twitter.com/mandiklim/status/207984760432234497

Quotebook 2.0: The Reason We Keep Computers In Our Pockets http://t.co/9XmoEvaU
– Jon Mitchell (ablaze) http://twitter.com/ablaze/status/208059411829239808

Eddie Vedder én Glen Hansard LOVE!!!!!!!!!!! http://t.co/IxrCK2y8

Dutch Swear Words http://t.co/gmpBKRtW

20 lines of code that beat A/B testing every time http://t.co/Sko6ZwMM

20 lines of code that beat A/B testing every time http://t.co/Sko6ZwMM
– Justin Vincent (justinvincent) http://twitter.com/justinvincent/status/207905019448659968

#G500 vertegenwoordigt maar een klein, hoog opgeleid plukje jongeren, vertelt een wetenschapper die erop afstudeerde http://t.co/e7nx0gHO
– Kaj Leers (kajleers) http://twitter.com/kajleers/status/207557804893016064

Eddie Vedder én Glen Hansard LOVE!!!!!!!!!!! http://t.co/IxrCK2y8
– Jeanique (PhotoJeanique) http://twitter.com/PhotoJeanique/status/207899333276868609

Ok, Twitter admits mistake of web application architectures and rolls back to a server-side architecture! http://t.co/kCCssSGE

Ok, Twitter admits mistake of web application architectures and rolls back to a server-side architecture! http://t.co/kCCssSGE
– Pavan Yara (yarapavan) http://twitter.com/yarapavan/status/207718266808975360

"Twitter is where the story breaks, facebook is where it goes" RT @robinwauters: How Twitter Beat Facebook http://t.co/HUpxuBqK
– Vilma Luoma-aho (vilmaluo) http://twitter.com/vilmaluo/status/207734608769458176

"when you look at a webpage, that page is looking back at you" #beacon #tracking http://t.co/WK9YMkwF

… so stick with solid companies if you can't wait for Bit.ly to straighten things out. Check out the dead co.s at http://t.co/UCkiBaXf
– Stowe Boyd (stoweboyd) http://twitter.com/stoweboyd/status/207575243630456832

Hoe snel is mobiel internet in Nederland nu echt? Help ons mee met de grote @tweakers 3G-test! http://t.co/trh9sa4x

Hoe snel is mobiel internet in Nederland nu echt? Help ons mee met de grote @tweakers 3G-test! http://t.co/trh9sa4x
– Arnoud Wokke (arnoudwokke) http://twitter.com/arnoudwokke/status/207365209696894976

http://t.co/hG05XTND Die deense metro flashmob is prachtig maar "All music was [..] recorded in the metro" wil ik een "making of" van zien
– HeinzeHavinga (HeinzeHavinga) http://twitter.com/HeinzeHavinga/status/207360110333403136

If you've made a recent purchase, don't forget to register your product to get the most out of your warranty. http://t.co/JCrvkaeZ

Can an Algorithm be Wrong? by Tarleton Gillespie: http://t.co/l0uSvdH8

How Alan Turing Helped Win WWII and was Thanked with Criminal Prosecution for Being Gay http://t.co/buzddYEQ

Interesting project by TU Berlin: find out how many and which cookies get loaded on any website: http://t.co/RpuECYLW

If you've made a recent purchase, don't forget to register your product to get the most out of your warranty. http://t.co/JCrvkaeZ
– Samsonite (Samsonite) http://twitter.com/Samsonite/status/207222718926569472

Interesting project by TU Berlin: find out how many and which cookies get loaded on any website: http://t.co/RpuECYLW
– Edial Dekker (edial) http://twitter.com/edial/status/207224424162791424

Can an Algorithm be Wrong? by Tarleton Gillespie: http://t.co/l0uSvdH8
– danah boyd (zephoria) http://twitter.com/zephoria/status/207225175274553345

How Alan Turing Helped Win WWII and was Thanked with Criminal Prosecution for Being Gay http://t.co/buzddYEQ
– Juha van 't Zelfde (juhavantzelfde) http://twitter.com/juhavantzelfde/status/207208167753519104

The Anatomy Of Search Technology: Crawling Using Combinators http://t.co/wb6frUUc
– HN Front Page (HackerNewsFP) http://twitter.com/HackerNewsFP/status/207159314828361728

powerful talk: "Eben Moglen keynote - "Innovation under Austerity" http://t.co/8voSCBe0 about education, privacy and lost more

powerful talk: "Eben Moglen keynote - "Innovation under Austerity" http://t.co/8voSCBe0 about education, privacy and lost more
– M. Lens-FitzGerald (Dutchcowboy) http://twitter.com/Dutchcowboy/status/207017932759384065

"This 'huge reach, limited profitability' problem is characteristic of the digital economy as a whole." http://t.co/BTekK4HU

Pilot of the day: _Outlaw_. http://t.co/XfM4sq8q
– Aaron Swartz (aaronsw) http://twitter.com/aaronsw/status/206861300662415360

"This 'huge reach, limited profitability' problem is characteristic of the digital economy as a whole." http://t.co/BTekK4HU
– Ian Bogost (ibogost) http://twitter.com/ibogost/status/206809688208187392

Tranen over mijn wangen! Kijk dit! Dit maakt zo blij!!! RT @EvaKosto: Ik ook! The greatest wedding proposal ever http://t.co/rFK4AQgz
– Marjon Veerkamp (MarjonV) http://twitter.com/MarjonV/status/206639021647085569

Tranen over mijn wangen! Kijk dit! Dit maakt zo blij!!! RT @EvaKosto: Ik ook! The greatest wedding proposal ever http://t.co/rFK4AQgz

Slides for #ICA12 talk Data Access,Ownership & Control in Soc Web Services w. @jeanburgess @snurb_dot_info: http://t.co/xaaechIb #ica_cat
– Cornelius Puschmann (coffee001) http://twitter.com/coffee001/status/206454914568818688

MT @PrivacyProf Tracking/analysis done of every page U visit http://t.co/9SIGBmec #facebook#LinkedIn #socialbuttons
– Arnold Roosendaal (ajunior1) http://twitter.com/ajunior1/status/206481836497567744

I'm muting everyone who mentions 'ESF' via http://t.co/UY5ljtF3. In 4:00 hrs I'll follow back.
– Denny (aaiBoek) http://twitter.com/aaiBoek/status/206463347196051456

Guess who's back, back again (etc.) - http://t.co/3pA5dhjA

Facebook's developer platform has been around for 5 years...How far it's grown - http://t.co/6U3dAXOn

I'm sorry, but Bis were awesome and I don't care if you don't agree with me: http://t.co/7bGI9ALl
– Tom Coates (tomcoates) http://twitter.com/tomcoates/status/206290091398791168

Guess who's back, back again (etc.) - http://t.co/3pA5dhjA
– Michael Dieter (mdieter) http://twitter.com/mdieter/status/206145577233301504

RT @kmetzlersage: Join the new network for Social Media #Research #Methods #NSMNSS http://t.co/LSvgBBmR
– SAGE Methods (SAGE_Methods) http://twitter.com/SAGE_Methods/status/206147724700164098

The Uses of Object-Oriented Ontology (Stunlaw) http://t.co/uPQ3o8xO #ooo #newaesthetic
– David M. Berry (berrydm) http://twitter.com/berrydm/status/206003341568901121

Facebook's developer platform has been around for 5 years...How far it's grown - http://t.co/6U3dAXOn
– Pete Cashmore (mashable) http://twitter.com/mashable/status/206140778190340097

'What do data visualisations want?' http://t.co/QJKzdGO0 May be of interest @jwyg @lucyfedia @bb_liliana @silvertje @jackottaviani? :)
– Farida Vis (Flygirltwo) http://twitter.com/Flygirltwo/status/205742032474476544

F'YEA! New name + back online!! A little censored, but a ton of updates: http://t.co/z0uGXGC3
– FB Bureau (fbbureau) http://twitter.com/fbbureau/status/205553259983806465

New essay online: 'What We Do is Secrete: Virilio, Planetarirty, Data Viz' PDF here http://t.co/JHZztZVY HTML here http://t.co/l0Db0npc

Google "still waiting" for Facebook to open its user data: Larry Page http://t.co/0l014vzZ by @jonrussell

New essay online: 'What We Do is Secrete: Virilio, Planetarirty, Data Viz' PDF here http://t.co/JHZztZVY HTML here http://t.co/l0Db0npc

Finally, Coda 2! :-) "It's time. Announcing Coda 2: http://t.co/pzDZ6Tix" (via @panic)

Finally, Coda 2! :-) "It's time. Announcing Coda 2: http://t.co/pzDZ6Tix" (via @panic)
– Niels van Berkel (nielsvberkel) http://twitter.com/nielsvberkel/status/204685436868759554

Beyond Google delivering personalized results, they also serve us "experimental" results:

Today, A/B is ubiquitous, and one of the strange consequences of that ubiquity is that the way we think about the web has become increasingly outdated. We talk about the Google homepage or the Amazon checkout screen, but it’s now more accurate to say that you visited a Google homepage, an Amazon checkout screen. What percentage of Google users are getting some kind of “experimental” page or results when they initiate a search? Google employees I spoke with wouldn’t give a precise answer—”decent,” chuckles Scott Huffman, who oversees testing on Google Search. Use of a technique called multivariate testing, in which myriad A/B tests essentially run simultaneously in as many combinations as possible, means that the percentage of users getting some kind of tweak may well approach 100 percent, making “the Google search experience” a sort of Platonic ideal: never encountered directly but glimpsed only