"They never tried that. They just kept posting more signs, because they were convinced that they were right.

This pattern is common. We often try to fight problems by yelling at them instead of accepting the reality of what people do, from controversial national legislation to passive-aggressive office signs. Such efforts usually fail, often with a lot of collateral damage, much like Prohibition and the ongoing “war” on “drugs”.

And, more recently (and with much less human damage), media piracy.

Big media publishers think they’re right to keep fighting piracy at any cost because they think it’s costing them a lot of potential sales.

It is, but not as many as they think, and not for the reasons they think…

Relying solely on yelling about what’s right isn’t a pragmatic approach for the media industry to take. And it’s not working."

"One common approach, reflected in all three of the books mentioned, is to ask open-ended questions when trying to elicit engagement. Ellen Langer demonstrated with her research that directing people to "notice more" when examining something they weren't previously interested in actually got them to take more time, notice more detail and actually report a higher level of positive experience in learning the new information or skill. Todd Kashdan gives many examples where being an open and "curious explorer" helps people combat the anxiety that often holds them back from attaining their goals and achieving meaningful lives. Barbara Fredrickson talks about the power of positive emotions and how being interested in exploring or even amused by something actually broadens your ability to think more creatively and flexibly."

""But if you turn out to be wrong, even temporarily, even only once, on a hot-button issue, that’s enough for effective excommunication from polite society. That, to me, is chilling: I’d much rather live in a world where people should be able to change their minds and should be allowed to be wrong on occasion. For surely we are all wrong, much more often than we like to think."