Some great email advice for marketers of all stripes from @SpeakerSue. Some even applies to you:

Clearly, there are as many new and wonderful things this season as there are each year, all that's missing is an anointed toy of the year. The masses want to buy what the masses have chosen as the winner, because then the purchase isn't their fault.

"It’s dangerously naive to think that you’re ever finished marketing." – @cptnrandy Dangerously Naive Marketing -