"Build your own multi-purpose mobile self-tracking application."

Not totally convinced by the results shown here but potentially a useful starting point.

SEOMoz's new link popularity checker and backlink analysis tool.

"[Imaginary Landscape] performed a comparison of an 11-field Contact Us form with a 4-field Contact Us form. They found contact form conversions increased 120% when the number of fields was reduced from 11 to 4 (a 64% decrease)." Not surprising but metrics are useful.

"How big an impact does performance optimization have on the business metrics of a typical media or e-commerce site?" Potentially quite a lot, which is why we keep banging on about it.

"Bitten is a Python-based framework for collecting various software metrics via continuous integration. It builds on Trac to provide an integrated web-based user interface."

"Well, they suck." Yes, they do.

"Wikia measures exit rate - the percentage of users that leave the site from a given page. Here they show that exit rate drops as pages get faster. The exit rate goes from ~15% for a 2 second page to ~10% for a 1 second page. This is another data point to add to the list of stats from Velocity that show that faster pages is not only better for users, it’s better for business."

"Band Metrics decided to create the Music Data Exchange Format (MDEF), a free, open and portable XML based format for the purpose of sharing data relative to musicians and bands."

"spy can listen in on the social media conversations you're interested in."

Reach, engagement, influence, sentiment.

Weird analogy but some useful points.

"Reuters reporter Alexei Oreskovic recently authored an interesting blog post about the demographics of Twitter users. What he discovered was that 18-24 year olds, the traditional social media early adopters, are actually 12 percent less likely than average to visit Twitter (Index of 88). It is the 25-54 year old crowd that is actually driving this trend."

"When you care about performance, or SEO (or just doing a good job as web dev) an interesting data point is the ratio of page content vs. the markup used to present this content. Or... how much crap we put in HTML in order to present what the users want to see - the content."

"The real question is not "What is the industry standard?" but rather "What response time will the users of my Web site or application find acceptable?"

This feature is a translation of the current Google Analytics tracking code into the ActionScript 3 programming language that dramatically simplifies the ability to track Flash, Flex and AS3 content.

"Go beyond the old Page View model and start to measure engagement. Understand your users' activities and how they interact with the various features of your site."

"BitTorrent and the like are simply new distribution models and the number of our viewers choosing to view our content this way is as relevant as those still choosing to watch on broadcast television. What’s missing is the definitive business model for

"Helps companies make sense of the mass of positive and negative things that are said about their brands in blogs, user generated videos, and images."

"We predict internet advertising to pass three milestones over the next three years," ZenithOptimedia's forecast said. "We expect it to overtake radio advertising in 2008; to attain a double-digit share of global advertising in 2009; and to overtake magaz

"Responsible for providing estimates of the number of people watching television. This includes which channels and programmes are being watched, at what time, and the type of people who are watching at any one time."

"CIA can send an IRC bot to your channel to instantly report the progress made by you and your peers."

"Click streams have made room for bounce rates, search analytics, and so much more. If we play our cards right, we can reduce and synthesize the raw data and give our clients more meaningful information that foments action."

"When building a web app, reporting is the last thing on many feature lists. Clear reporting is vitally important for the long term success of your web app and managing your growth."

"Successful businesses measure and count things [...] unsuccessful business either measure nothing, the wrong things, too many things, or finally, they measure the right things but they don't communicate the measurements efficiently."

Lots and lots of stats.

Info on Google's new Website Optimizer tool.

"I suspect Second Life is largely a "Try Me" virus, where reports of a strange and wonderful new thing draw the masses to log in and try it, but whose ability to retain anything but a fraction of those users is limited."

"Bitten is a Python-based framework for collecting various software metrics via continuous integration. It builds on Trac to provide an integrated web-based user interface."

"In summary, there's no easy solution. There's a big opportunity (though very tough job) for someone to come up with a meaningful metric that weighs a bunch of factors."