Our process and fee structure is very straightforward and allows first-time clients to dip their toes into the water without making a major financial commitment. There are three phases of creative development, each with a bite-sized fee attached. We call it 20:20:20

Some great info in this report.

The iA guys make their 2008 predictions, some interesting stuff in this post. Looking forward to if any of these come to fruition.

Digital marketing in 2012 will be about simultaneous combustion where preference is created in an instant. Everything is being compressed to the third power, especially the precious milliseconds that marketers have to connect with consumers.

It’s official. The age of the static brand is coming to an end.

This is an interesting article and is somewhat related to the discussion I'll have at UM Communications Week.