neillyneil + strategy   24

Uncorrected Evidence 219
Matt Tee evidence to PASC on gov comms. My Twitter doc gets a mention.
Twitter  strategy  GCN  matttee 
january 2010 by neillyneil
Slides from GovCamp: Making the Political Sell | The Democratic Society
It's funny and inspiring because its true. Simple messages for digital workers in government about where to focus the lines of attack.
strategy  government  politics  gov20  socialmedia  tips 
january 2010 by neillyneil
Why websites matter less and less
"Summary: Our audiences will increasingly find ways to use our web content that are more convenient than visiting our website. This won't reflect well in our stats, but we shouldn't fight it."
govweb  website  strategy  syndication  RSS  trends  media 
december 2009 by neillyneil
Online Database of Social Media Policies
Via a colleague at work, this great list of SM governance policies.
blogmarked  socialmedia  governance  policies  strategy 
september 2009 by neillyneil
Digital diplomacy website
FCO digital team's knowledge hub on the tools of digital engagement and how they use them.
blogmarked  tutorials  guidance  strategy 
july 2009 by neillyneil
Twenty Theses for Government 2.0, Cluetrain Style | Social Media Strategery
I've been re-reading this with new perspectives after a month of digital engagement envelope pushing in my new job, some of it guerrilla and some by committee.
blogmarked  socialmedia  strategy  government2.0  e-government 
march 2009 by neillyneil
Top 5 Internet Priorities for the Next Government (any next Government)
"The most scary thing about the Internet for your government is not pedophiles, terrorists or viruses, whatever you may have read in the papers. It is the danger of your administration being silently obsoleted by the lightening pace at which the Internet changes expectations." A smart list from Tom Steinberg.
blogmarked  government  strategy  skills 
january 2009 by neillyneil
If I Started Today
Chris Brogan's fresh look at how to start building a corporate or personal social media presence from scratch. Right on the money.
blogmarked  socialmedia  strategy  web2.0 
november 2008 by neillyneil
Not getting it may be a worldview thing
David's right: when people fail to understand social web stuff, it's not the tools they don't understand, it's the new way of thinking and being.
blogmarked  web2.0  strategy 
november 2008 by neillyneil
How to Change the World Using Social Media
An inspiring article on the concept of 'social proof' (or herd mentality) as relates to social media.
blogmarked  socialmedia  strategy 
november 2008 by neillyneil
Leverage existing social networks or find an influencer to do it for you « Shannon Paul’s Very Official Blog
"Influencers are usually pretty easy to spot, so why do so many companies still insist on building their own social networks?" This is totally in line with my thinking, and where I will be focusing our SM efforts.
socialmedia  web2.0  strategy 
october 2008 by neillyneil

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