George Siemans placing social media (FB, Twitter, g+) in its place. Ephemeral. Distribution. Theres a place for the ephemeral, the emotive, but the considered work is foundational. I was thinking the same thing - even g+ is California - but more as a matter of pace and obligation: g+ and others demand a pace and regularity that I'm just not interested in engaging. Nor are many of my students.

"What has Twitter and Facebook done for me? Nothing, really. Other than perhaps attending to my emotive needs of being connected to people when I’m traveling and whining.
Social media=emotions.
Blogging/writing/transparent scholarship=intellect.
Put another way, Twitter/Facebook/G+ are secondary media."