kvnglbrtsn + marketing 7
Naomi Klein on how corporate branding has taken over America
june 2011 by kvnglbrtsn
"Ten years after the publication of No Logo, Naomi Klein switches her attention from the mall to Barack Obama and discovers that corporate culture has taken over the US government."
culture
politics
marketing
branding
june 2011 by kvnglbrtsn
Why We Need Storytellers at the Heart of Product Development
april 2011 by kvnglbrtsn
"The answer is simple: the process of identifying a product opportunity and value statement is not easy and the skillset required is still coming of age."
design
marketing
storytelling
ux
april 2011 by kvnglbrtsn
Campaign Monitor
november 2009 by kvnglbrtsn
Email marketing software for designers and their clients
email
marketing
wdi
november 2009 by kvnglbrtsn
Never Get Involved in a Land War in Asia (or Build a Website for No Reason)
september 2008 by kvnglbrtsn
strategy narrows the focus and purpose of a project. from a list apart.
webdevelopment
marketing
business
strategy
reference
september 2008 by kvnglbrtsn
Greatest Copy Shot Ever Written
november 2007 by kvnglbrtsn
what makes good copy good.
writing
marketing
linguistics
language
business
november 2007 by kvnglbrtsn
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