kvnglbrtsn + fold 9
Scrolling and Attention
march 2010 by kvnglbrtsn
Web users spend 80% of their time looking at information above the page fold. Although users do scroll, they allocate only 20% of their attention below the fold. from Jakob Nielsen's Alertbox.
fold
design
research
usability
ux
ui
march 2010 by kvnglbrtsn
The myth of the page fold: evidence from user testing
november 2009 by kvnglbrtsn
"Over the last 6 years we’ve watched over 800 user testing sessions between us and on only 3 occasions have we seen the page fold as a barrier to users getting to the content they want."
fold
webdesign
layout
november 2009 by kvnglbrtsn
10 Useful Usability Findings and Guidelines
september 2009 by kvnglbrtsn
from smashing magazine.
usability
tips
ux
ui
layout
fold
reference
redesign
september 2009 by kvnglbrtsn
Utilizing the Cut-off Look to Encourage Users To Scroll » UIE Brain Sparks
september 2009 by kvnglbrtsn
"Basically, users have no trouble scrolling, as long as the page is designed to accommodate it."
fold
layout
interface
september 2009 by kvnglbrtsn
Changes in Web Usability Since 1994
september 2009 by kvnglbrtsn
"In more recent studies, we have seen that most users scroll when they visit a long home page or a long navigation screen."
fold
layout
behavior
september 2009 by kvnglbrtsn
Unfolding the Fold
september 2009 by kvnglbrtsn
"Nowadays, scrolling has become a natural practice in surfing the web. Scrolling is also associated with web 2.0 design because big, clear text and “spacious”, “clean” content implies longer web pages."
fold
layout
september 2009 by kvnglbrtsn
Evolving Design Standards: The Fold
september 2009 by kvnglbrtsn
"'Holding on to this disbelief – this myth that users won’t scroll to see anything below the fold – is doing everyone a great disservice, most of all our users.'"
fold
layout
september 2009 by kvnglbrtsn
Blasting the Myth of the Fold - Boxes and Arrows: The design behind the design
september 2009 by kvnglbrtsn
"Stop worrying about the fold. Don’t throw your best practices out the window, but stop cramming stuff above a certain pixel point. You’re not helping anyone. Open up your designs and give your users some visual breathing room. If your content is compelling enough your users will read it to the end."
fold
layout
interface
september 2009 by kvnglbrtsn
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