"But what these critics are increasingly showing is that they haven’t made any effort to understand Apple’s customers or the deficiencies in the alternative products that have given so many people rational, valid, intelligent reasons to buy Apple’s."

Terrific.

"As a mechanical engineering major at North Carolina State University..."

I love Steve Jobs.

One iPad came back with a post it note on it that said "Wife said no." It was escalated as something funny, and two of the VPs got wind of it. They sent the guy an iPad 2 with a note on it that said "Apple said yes."

I love this company.

"Neither Google nor the current Android device manufacturers embody the part of Apple’s culture that allows them to release a great product on day one. They have a different pattern: It’s always getting better. We’re always supposedly one or two releases from it being really great."

"In this excerpt from The Orange Revolution: How One Great Team Can Transform an Entire Organization, authors Adrian Gostick and Chester Elton look at the team that created the iPod, and how the vision of a revolutionary music player motivated them to innovate."