"That metadata, along with highlighted search terms that allow the viewer to go to the exact moment in the video when the term is mentioned, could become part of a new informational system... You don’t have to have an M.B.A. from Wharton to know that making online video searchable has significant implications. With tools the new site provides, Thomson Reuters’s 500,000 users can use computers and P.D.A.’s to clip and share the parts of the video data stream most relevant to their corner of the world."

"Of that, 36,000, or roughly 10% were watching on their iPhone or iPod Touch." Very interesting.

Schedule of live sports events showing on the site.

And delivers more than 5.6 million hours of streaming video and audio. Numbers up more than 64%, but not without work. "Despite all the marketing, we have to get people’s behaviors to change."

"ESPN is doggedly pursuing the same strategy online that made it a success in the TV world: licensing pipes, not people. And it just might work."

“Media is an impulse business…powerful things happen when you make it easier to consume.”

Live streaming racetrack video