"Our limited run is what made me think Kentucky Confidential would be a good fit for Kickstarter. It’s an independent project, and a very defined project -- not the content so much, because we’re giving contributors a fair amount of latitude -- but in time and purpose. With its storytelling approach, the site’s something of an experiment in publishing. We’re trying to create something lasting out of an event that is so anticipated, so hyped, and then is over in mere minutes. For backers, I hope that means we’re a two-week pleasure to visit, and hopefully as memorable as whoever wins the Derby."

".. if I’m going to spend money on you, whether it’s to sponsor your trip to SXSW, or buy an ad on your blog, or even give you miles to fly somewhere to do something, I’d better be getting something out of it, and strictly from a business perspective, it’d better be worth more than I’m putting into it."

Funded project.