"Some say the comprehensive action plan was killed, while others believe it was only stalled. Parts of it, such as the televised racing series, are still in the works, but the key component -- an industry-owned end-to-end wagering platform and bet-processing system -- can’t get off the ground." (This is re: working group/plan reported earlier in the year by the Racing Post.) Elements of the NTRA present in Sanan plan. See also: Alex Waldrop's comments on digital initiatives in 6/15/10 NTRA blog post and 9/11/10 TDN interview. (Specifically: "Unlike many other major sports, we easily adapt to the Internet.... We've embraced the internet as openly as any sport that I'm aware of. We may not have the MLB's financial resources to put forth this gargantuan website, and we may not have the cooperation that some of the sports leagues have, but we certainly don't lack for enthusiasm, passion, or for interest when it comes to social media and other advertising via the web.")