Stop writing project proposals
february 2012 by jnchapel
"A few years back, we decided to try something new. A potential client approached us and rather than preparing another project proposal, we offered the client what we now call a “Project Evaluation.” We charged them a fixed price for which we promised to evaluate the project, in all of our areas of expertise, and give them our recommendations."
web-development
content-strategy
business
proposals
february 2012 by jnchapel
Pricing strategy for creatives
january 2012 by jnchapel
"Strategic pricing helps your brand and helps you to make more money. Issuing a price is like handing out a business card -- it’s a great branding tool, but be careful about what it says to your market. Beginning relationships with customers at a high price makes the statement: 'we’re good at what we do and we know it.' Fighting with a competitor over a low price says 'I’m uncertain about my abilities, so I’ll take what I can get.' Failing to use a considered pricing policy will leave you treading water in a sea of design mediocrity, allowing you to just stay afloat while you sell commodities."
business
strategy
pricing
consulting
january 2012 by jnchapel
The web is a customer service medium
january 2011 by jnchapel
"But the web is not just some kind of magic all-absorbing meta-medium. It's its own thing. And like other media it has a question that it answers better than any other. That question is: Why wasn't I consulted?"
media
publishing
web-culture
business
marketing
social-media
from delicious
january 2011 by jnchapel
Complicating relationships in media
april 2010 by jnchapel
Questions about Apple, New York Times dealings.
media
apple
new-york-times
ipad
advertising
business
ethics
april 2010 by jnchapel
The collapse of complex business models
april 2010 by jnchapel
"... there is one compensating advantage for the people who escape the old system: when the ecosystem stops rewarding complexity, it is the people who figure out how to work simply in the present, rather than the people who mastered the complexities of the past, who get to say what happens in the future." (The Vision 20/20 group should invite Clay Shirky to speak.)
business-models
business
culture
economics
media
strategy
april 2010 by jnchapel
Entitled to care
march 2010 by jnchapel
"Here’s my point: businesses don’t get to pick the timetable for when their preferred model takes a permanent dirt nap. It’s insane to me that these businesses’ fans see this so much more clearly than their actual stakeholders do. The fans want desperately to see these places stay alive, and many, like me, pay tons of actual cash every month or year to support that."
business
customer-service
marketing
entitlement
loyalty
fan-initiative
march 2010 by jnchapel
A people pattern
november 2009 by jnchapel
How to graciously contact strangers, from Bobulate.
etiquette
communication
business
tips
email
november 2009 by jnchapel
Watercooler raises $5.5M to expand social fantasy sports game business
october 2009 by jnchapel
"The round was led by Betfair, which runs a legal online gambling business for betting on horse races." (Watercolor develops sports-related social games and already offers more than 600 apps, mostly for American sports teams.) "The deal also shows that Betfair, which has 1,600 employees, is still focused on a U.S. expansion." (And that it will be aggressive in pursuing that expansion through social media and fantasy games. Contrast: Youbet's Whodoyoulike?)
betfair
wagering
business
social-network
social-media
start-ups
sports
fantasy-games
october 2009 by jnchapel
Email newsletters are serious business
october 2009 by jnchapel
"Email newsletters may not be sexy, but they are profitable, work well, and provide a ton of value to their readers."
business
publishing
marketing
email-mktg
newsletter
october 2009 by jnchapel
Betting on the web
july 2009 by jnchapel
Betfair's smart approach to the US market: "The technical team he is building in Silicon Valley is therefore taking a very modular approach to what its building online so that various components of online gambling can be turned on and off depending on the laws in individual states (or even countries). So that might mean poker and horseracing in one state, and sports betting in another."
horseracing
business
business-of-racing
wagering
betfair
july 2009 by jnchapel
Build an insanely great web service
june 2009 by jnchapel
Six milestones from 30 seconds to three years.
business
tips
entrepreneurship
web-development
development
start-ups
june 2009 by jnchapel
Why you have to engage in social media, even if you don't want to
april 2009 by jnchapel
Because if you don't, your business/web site/service is invisible. [I'd add that it's not enough to have a Twitter feed or a Facebook page; your social media presence is only as engaging and responsive as the person(s) behind it.]
web2.0
social-media
business
marketing
twitter
april 2009 by jnchapel
Underbelly: What haughty startup bloggers don't tell you
april 2009 by jnchapel
"Running a little company is frickin' frightening." Perspective for the entrepreneur in need of bucking up.
start-ups
entrepreneurship
business
april 2009 by jnchapel
Six ways to make Web 2.0 work - The McKinsey Quarterly
february 2009 by jnchapel
"Management imperatives for unlocking participation." All the jargon necessary for making the social media case to execs.
media
web2.0
social-media
business
marketing
trends
strategy
february 2009 by jnchapel
The Renegades at the New York 'Times'
january 2009 by jnchapel
"It’s a beautiful dream, enough to make one hope that these experiments will kick-start -- unlike so many online renaissances -- a sustainable new model, giving journalism itself an opportunity to spark back to life. What is a front page, after all, other than an aggregator? Why does an article read the way it does -- lede, nut graf, quotes? If that pyramid structure was designed for the physical facts of print production, what new structures will match the new technologies?" And the right-on response: http://spiers.tumblr.com/post/69979490/sigh
media
business
journalism
technology
newspapers
multimedia
january 2009 by jnchapel
Be Good (Advice from Paul Graham)
january 2009 by jnchapel
"Do whatever's best for your users. You can hold onto this like a rope in a hurricane, and it will save you if anything can. Follow it and it will take you through everything you need to do."
business
culture
inspiration
ideas
management
entrepreneurship
start-ups
january 2009 by jnchapel
Why journalists need to stop playing catch-up, start focusing on the next news model
january 2009 by jnchapel
"This round is over. Journalists lost. But lucky for journalists, there are plenty more rounds to come."
media
journalism
newspapers
web2.0
business
business-media
january 2009 by jnchapel
End Times - The Atlantic (January/February 2009)
january 2009 by jnchapel
In a post-print NYT world, "Times readers might actually end up getting more exposure than they currently do to reporting resources scattered around the globe, and to areas and issues that are difficult to cover in a general-interest publication." Off on some of the numbers but larger point about future of news holds.
media
newspapers
business-media
business
january 2009 by jnchapel
7 Things to consider before launching a startup
january 2009 by jnchapel
Of all the blog posts I have read about start-ups in a downturn, this is one of the best ... and oddly, despite the stresses and uncertainties and weeping recounted, not dissuasive.
start-ups
entrepreneurship
finance
business
january 2009 by jnchapel
SarahLacy.com: Now for My Next Trick, I'll Turn Brand into Cash
january 2009 by jnchapel
"Frequently, stories aren't right for TechTicker or BusinessWeek, but might work for this blog or a freelance project or maybe even (hint?) a new book. I can't tell you how freeing that is after years of laboriously pitching stories, writing stories I didn't care about and having to play the newsroom game. You can't put a price on autonomy."
media
business
journalism
marketing
blogging
social-media
entrepreneurship
branding
career
january 2009 by jnchapel
Seth Godin discusses free content, publishing industry
november 2008 by jnchapel
"First, the market and the internet don't care if you make money. That's important to say. You have no right to make money ..."
business
media
web2.0
publishing
social-media
november 2008 by jnchapel
Yammer
november 2008 by jnchapel
Twitter for companies.
tools
business
web2.0
communication
social-media
productivity
november 2008 by jnchapel
Have We Reached the End of Book Publishing As We Know It?
september 2008 by jnchapel
"The book business as we know it will not be living happily ever after. With sales stagnating, CEO heads rolling, big-name authors playing musical chairs, and Amazon looming as the new boogeyman, publishing might have to look for its future outside the corporate world."
to-read-later
books
publishing
media
trends
business
september 2008 by jnchapel
EconSports Conference
september 2008 by jnchapel
October conference on the economics of digital sports media. Features keynote by MLB AM head.
events
conference
sports-media
business
recread
september 2008 by jnchapel
Businesses Can't Hide From 2.0
september 2008 by jnchapel
"Today, if you're not staying current with Web 2.0 technologies' impact on business, then you're just not staying current. Period."
to-read-later
web2.0
business
social-media
september 2008 by jnchapel
How to recognise a good programmer
september 2008 by jnchapel
"There are a number of subtle cues that you can get, even from the CV, to figure out whether someone’s a great programmer."
business
reference
recruiting
hiring
programming
september 2008 by jnchapel
Fresh Intelligence : Rate Cuts At Gawker Media
july 2008 by jnchapel
"The ultimate flaw in the company's logic regarding its pay scheme seems obvious."
business
media
web-publishing
publishing
blogging
july 2008 by jnchapel
Diary of a Failed Startup
june 2008 by jnchapel
Very good advice: "Solve a problem, not a class of problems."
business
start-ups
technology
advice
failure
june 2008 by jnchapel
Duct Tape Marketing Blog
june 2008 by jnchapel
"Simple, effective and affordable small business marketing."
advertising
marketing
web2.0
trends
business
june 2008 by jnchapel
WorkHappy.net
june 2008 by jnchapel
Killer resources for entrepreneurs
business
ideas
management
productivity
tools
june 2008 by jnchapel
Pre-Bid Discussions (Andy Rutledge)
june 2008 by jnchapel
Vet your clients
business
communication
consulting
web-design
clients
june 2008 by jnchapel
The DECK
june 2008 by jnchapel
The premier ad network for reaching web, design & creative professionals
advertising
business
creativity
marketing
web
june 2008 by jnchapel
Campaign Monitor
june 2008 by jnchapel
Email Newsletter Software for Web Designers
business
communication
marketing
tools
newsletter
june 2008 by jnchapel
The Weird Economics of Information | Union Square Ventures
june 2008 by jnchapel
"Simply put the entrepreneurs who are aggressively open in describing their plans seem to do better than the ones who are cagey."
business
economics
start-ups
data
information
june 2008 by jnchapel
Startup Resources from How To Split An Atom
april 2008 by jnchapel
Links for documents, funding, taxes, and accounting
business
advice
guide
start-ups
april 2008 by jnchapel
Carsonified » Our idea of success is all messed up
april 2008 by jnchapel
"If you have a team of two or three and you bring in $1M in revenue per year, I’m guessing you’ll be pretty damn happy with your earnings. And to do that, all you need to achieve is 2000+ accounts at $40 per month."
business
technology
start-ups
web2.0
april 2008 by jnchapel
The Truth About IT Consultants
april 2008 by jnchapel
"Some are great but most are not."
business
technology
consulting
april 2008 by jnchapel
Kevin Kelly - Better Than Free
april 2008 by jnchapel
"The internet is a copy machine."
business
economics
web-publishing
how-free-could-work
april 2008 by jnchapel
Think Different: Maybe the Web's Not a Place to Stick Your Ads
march 2008 by jnchapel
Should the Internet even be viewed as an ad medium?
business
advertising
marketing
web-publishing
media
march 2008 by jnchapel
Pixish: Bringing visual artists and publishers together
march 2008 by jnchapel
Another scam, I mean, innovative community-driven way to score cheap creative work
business
marketing
photography
publishing
creativity
march 2008 by jnchapel
Social media will change your business (Business Week)
february 2008 by jnchapel
Hand-holding for the sen-execs, still yields some useful nuggets
business
marketing
social-media
web2.0
february 2008 by jnchapel
Why social applications will thrive in a recession
february 2008 by jnchapel
Almost persuasive, but doesn't address social networks' declining page views or usage patterns that might contradict
business
marketing
web2.0
social-network
february 2008 by jnchapel
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