jnchapel + bha   1

A web site for racing
"The British Horseracing Authority has made tremendous strides with its website, which is now very usable. But it is a long way from being ideal and I would suggest that the BHA's money would be better spent, in the first instance, on improving the service it provides to existing fans of the sport, before it worries about bringing in new people whose attention it will not then be able to keep." Offers five excellent suggestions for improvement, including the addition of a "well-maintained statistics section to rummage through."
horseracing  british  bha  technology  data  marketing 
february 2010 by jnchapel

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