"Horses are illegally medicated because the penalties are a joke. Horses don't have the need for regional treatment. There should be national rules. Penalties for juicing a horse are similar to the way first-round draft prospects are suspended for home openers against Chicken Feathers State. Cases are under review for years, then dropped because the evidence was too old. Penalties are so light, a person would almost have to be a saint not to stretch the rules."

"I don't know Mr. Reddam personally but I think he should be embarrassed that the trainer he has chosen does not have a clean record."

"It's not something as trivial as nasal strips; it's the sport’s lack of uniformity."

"The simple fact is that we need to start equipping buyers with their own tools for connecting with sellers, and for engaging in respectful and productive ways. That is, to improve the ability of demand to drive supply, and not to constantly goose up supply to drive demand, and failing 99.x% of the time."

"I'll Have Another became the 12th horse since 1978 to win the first two legs of the elusive Triple Crown. He did it the same way that he won the Derby -- he used his tactical speed to gain the position that Mario Gutierrez wanted, cruised along without expending too much energy, and closed relentlessly to run down a loose-on-an-easy lead Bodemeister. He now goes on to the Belmont with the right running style and pedigree to do what the last 11 could not."

"Starting in 1979, when Spectacular Bid failed in the Belmont, the count is 0-for-11. It's the same race, the same track and, for the most part, the same caliber of horses, yet the challenge has become virtually impossible. Why? Theories abound, but I believe it has everything to do with how the modern horse is handled. Three races in five weeks was no big deal for the horses of the '30s through the '70s, but these horses just can't handle it."

"Maryland racing as a whole still has its issues and Pimlico takes its share of hits with its outdated interior/exterior. But while the track isn’t winning any beauty contests, there never fails to be an air of lightness and fun associated with the second stop in racing’s coveted three-part series. Maybe it’s because everyone collectively exhales following the stress bubble that is the Kentucky Derby or maybe it’s due to the party reputation that comes with the Preakness infield, bottom line is most people seem to lose the chip on their shoulder by the time they roll onto the Pimlico backside."

"We’ll maintain the same type of exercise that he’s had," O’Neill said. "There’s the old line about you can’t take a sprinter and train him two miles and make a router out of him and you can’t take a router and work them three-eighths every week and make a sprinter out of him. If we’ve got a true route horse, which we do, he’s going to maintain his fitness and his exercise. If they can go a mile and a half, they will. And he will."

The British perspective: "What the sport's more thoughtful participants and observers appreciate, though, is that a story which should be a reason to celebrate what is good in American racing is just as likely to advertise what is rotten."

"I don’t know what is going on here, whether it is a personal vendetta, a power play, or an attempt to cover up governmental ineptitude by focusing all the blame on a single individual and a group of citizens who do not get paid for their service on the NYRA Board. What I am fairly certain of, however, is that it has little to do with what is in the best interests of horse racing in New York."

"If Lasix is barred, trainers will revert to the cruel and illegal methods used in the past to limit bleeding. They’ll withhold water, and perhaps food, from horses for 24 hours or more before a race. They’ll use illegal, and less effective, drugs like 'Kentucky Red' or tranexamic acid – both of which have been detected in “Lasix-free” jurisdictions. Or they’ll use trainer Woody Stephens’s old trick of giving his grooms red towels to wipe off the blood before anyone noticed." Barry Irwin responds: http://therail.blogs.nytimes.com/2012/05/18/the-case-against-using-lasix/

"What the future holds for Rachel's first foal is anybody's guess. Expecting him to follow in his parents' hoofprints is an unfair burden, even if the colt is blissfully unaware of it. However, should the fates align and he does break from the starting gate in the 2015 Preakness, well, I am sure it will be pandemonium all over again. And somewhere, Jess Jackson will be smiling."

"It was quick, shocking, certainly eerie. After walking from that winner’s circle celebration, while getting the usual after-race hosing and dousing with water, Arcadius stepped awkwardly to his right, raised his head, stiffened his front legs and dropped to the ground on his left side. Before he fell, his right eye went blank — flashing life, death, pain, something. Humans sprang to action — with more water, ice, medicine. It had looked like a heat stroke, even on a day when temperatures barely reached 70 under a gray sky. Horses do that: they overheat, they get medical attention, they cool off, they get up and walk away — tired, but alive. Not this time."

"As a horseplayer and as a columnist with license for commentary, It is absolutely appalling to see the treatment Mr. Hayward is getting from people who should know better, people who should know how much he has fought to improve the NYRA on many levels, how much improvement has occurred and how most policy decisions he has made -- that I am aware of -- have benefited NY racing, its participants on the track and in the grandstand."

"Fuller has long left it up to the public to help take back the true legacy of Dancer’s Image. It is out of his hands and has been for many years. Rather, it is up to members of our sport, the powers that be in Kentucky, and the general public to change this error. Fuller placed his bets for the Derby, and true sportsman that he is, he enjoyed every minute of the race. Somewhere deep inside, though, I see a man who waits and waits. He waits to see the day when his best horse will be acknowledged properly."

"But the Derby trainer's burden has fallen hard on O'Neill. In the week after the Derby, numerous media outlets have reported on the milkshaking issues. And on Friday, The New York Times published a damning piece highlighting not only the public record of O'Neill's violations, which according to documents provided to SI.com by the Association of Racing Commissioners, including 14 drug violations in 14 years, but also its own research that showed O'Neill's horses break down at a rate of 12 per 1,000 starts, more than double the national average of 5.1. It is easy to frame O'Neill not so much as the face of what's good about racing, but what's bad."

"Welcome, then, to another gathering of the Cult of the Noble Loser, whose members worship a select group of valiant competitors known for gallant efforts in a lost cause (see the Confederacy, Minnesota Vikings, Susan Lucci, et al.). The patron saint of the horse racing wing of the cult is the version of Seattle Slew from the 1978 Jockey Club Gold Cup who battled Affirmed early and then Exceller late before losing by a dirty nose. Yes, Exceller won the race."

"I’ll Have Another got a 101 in his Derby win.... At the rate we are going, 99 is going to become the new 109 in another year or two. What exactly is going on here?"

"With the rise of racinos and slot-fueled purses, the time has come to drop claiming races. Claiming races were for a different time, a time that has long passed; specifically at the racino tracks. The claiming game has become dirty and is contrary to the goal of providing for equine welfare."

On a Derby week Lexington day trip: "Finally arriving at Tom Van Meter's Pretty Run Farm in Winchester, Team Zayat unloaded from the car and went about inspecting yearlings, mares and foals. This was an operation like no other. Most owners stand back and allow expert grooms to handle their horses, presenting an equine parade about as interactive as a fashion show. Not this one. He petted the foals and felt their legs and backs and held their halters and led them around and usually, done casting them over with an expert eye, he kissed their fuzzy foreheads."

"This dark and stormy Derby week, there is no other way to put it. These are dismal days for horse racing in North America. We once said, in the grandstands and along the backstretches, that all horse racing needed to reassert itself onto the American sporting scene was a Triple Crown winner. But the last 3-year-old colt to accomplish that task was Affirmed in 1978. And that means that a third of a century, an entire generation, has come and gone without such a champion. In the meantime, chaos. The great gaming monopoly that once was horse racing has devolved into a rudderless mess."

"Fiction or non, the idea that gamblers have a soft spot for the horses who get them home is not necessarily an outrageous concept. Rare, but not outrageous."

"There are reports of racing initiatives of various sizes and ambitions under way in Wuhan, Tianjin, Shanghai, Guangzhou, Nanjing, even the racing lottery on Hainan island, and all of them being as careful as possible to get things rolling without upsetting anyone in Beijing. There are probably many others we haven't heard about, but they share one very obvious problem. Until China approves gambling on horse racing on the mainland, which is not on any radar yet, there is no commercial imperative to make these things happen the right way - and there must be doubts about the backers of some of these projects even being capable of that."

"Perhaps the most intriguing part is that Thomas is not a turf writer or a serious handicapper. Instead, he specializes in equine athletic psychology, with an emphasis on emotional conformation profiling. In other words, he is looking for horses with trainable minds because those quirks and personality traits we talk about are more than just fun anecdotes."

"More and more I find that the content model is one of the most important content strategy tools at my disposal. It allows me to represent content in a way that translates the intention, stakeholder needs, and functional requirements from the user experience design into something that can be built by developers implementing a CMS. The content model helps me make sure that the content vision becomes a reality."

“I don’t have any stock,” Alexander said by phone ... “It’s getting harder and harder to get clients. You feel like a mom and pop operation between Lowe’s and Home Depot.”

"In our own analysis of 1,284,426 starts -- Thoroughbred and Quarter Horse -- THOROUGHBRED TIMES found an incident rate of 4.33 per 1,000 starts, which was lower than the 5.2 incidents per 1,000 starts reported by the New York Times. Perhaps that difference points to some of the methodology problems of such studies, although in an e-mail received on April 6, the New York Times said it was confident in the accuracy of its numbers."

"Today, we’ll take a look at how you can dive into responsive design using Foundation, a light front-end framework that helps you rapidly build prototypes and production sites. If you’ve avoided responsive design because it seemed difficult, or the tools weren’t there, or you weren’t sure of the need ... then this is the perfect time to get started."

"Fast-forward nearly four years and a similar scenario may be playing out. On March 25, the New York Times published a story tying increased equine injuries to the sport’s overuse of medication -- legal and illegal -- lax regulation, and a shift of track ownership to casino companies that provide little racing oversight." Thoroughbred Times follows up on NYT story, runs its own injury numbers.

"The eager grasping for experience that marked her twenties here gives way to fears about her place in the canon and the worry that her period of most gem-like burning is at an end. At the ripe age of thirty-two, she wonders, 'Have I done all the living I’m going to do?' This most authoritative of writers worries over her tendency to defer to the authority of others, and her habit of masking her aggression and competitiveness. (Either she was a very bad actor, or she was more competitive and aggressive than one can possibly imagine.) It seems that Sontag is the only person who did not buy into the myth that she was 'serious'; the notebooks are full of reminders to smile less, to be more serious."

A good idea from Mike Watchmaker: "But when it comes to stakes races, I think Fair Grounds and Sunland are the latest to show us that, with a concerted, coordinated effort, there is an opportunity to create something potentially valuable here. Why not draw all major stakes races -- all Grade 1 and 2 events for sure, and whatever stakes that would make sense on light weekends -- farther in advance than 72 hours out, and make something special out of it?"

"Now: I’m a fan of empathy, if not of Sarah Palin. And I’m of the opinion that any movie that can get you to feel this way, that can actually crack open that level of compassion for someone you actively hate, deserves close consideration. I have an entire meditation practice, so that I can cultivate those feelings about people I dislike, and for the most part, it doesn’t work. I sit there, attempting to feel compassion for some blogger dude who freaked out on me for being too feminist, and I just crack up laughing. This movie got me to feel a level of kindness, for a despised person, that I can rarely feel."

"The expected round of glowing encomiums upon the death last week, at age 90, of legendary racing pioneer Marjorie Everett has been tempered by the enduring memories of her multi-layered personality. On the one hand there was her unbridled passion for the sport and her abiding affection, generously expressed, for many of the game's most noteworthy players. Everett loved stars and made sure the stars loved her. She was also a demanding executive whose management style could be best described as dictatorial -- benign at times, overpowering at others. And in all regards she played hard, whether in softball games among racetrackers or when bending a racing commissioner to her will."

"Yet even if the sport’s critics distort some aspects of the horse-safety issue, thoroughbred racing is facing a crisis that has been brewing since the Eight Belles tragedy. The industry is alienating large numbers of fans and potential fans who believe the sport is ruthlessly inhumane in its treatment of animals. That is a misperception ... but the industry nevertheless has a real problem that it has failed to address effectively."

Talking with Alan Sepinwall: "It was HBO, definitively. There was back and forth about it, but their feeling was so clearly that the situation was untenable, that there was really no protracted dispute. We were presented with an accomplished fact. And I don't say that with any resentment. They made the decision they felt they had to make."

"The purses were also increased for the cheaper horses that fill in the everyday claiming races. As a result, horses running for a claiming price of $7,500 were running for a purse worth $30,000, which increased the number of starters and seemed like a home run for all involved. Instead, it turned out to be a nightmare for the NYRA when an astounding 18 horses suffered fatal breakdowns over the inner-dirt track during the winter meet. The majority of the breakdowns came in the cheaper claiming races, which tend to have the biggest field sizes and the horses with the most physical problems."

"Horses died while racing at Santa Anita Park at more than double the rate of horses at the state's other three major thoroughbred tracks over the last fiscal year, according to state statistics. The fatality rate at Santa Anita, in Arcadia, rose significantly after a return to a dirt running surface in 2010 after three years of using a synthetic track, the data show."

"It's telling that HBO's biggest successes have not been major star vehicles; Steve Buscemi, in Boardwalk Empire, is an exception, and one who combines screen excellence with a jobbing actor's ethic. The Wire, The Sopranos and Game of Thrones are not celebrity reliant. (The latter was able to dispense with Sean Bean in the first series with no loss of steam.) At their best, such dramas resonate because, however far-fetched their premise, they tell awful, ringing, thematic truths about the world as it is, its powerplays, ironies and tragedies. Luck doesn't; it was surly, selfish men plotting obscurely about something or other, graceless on the small screen. Lesson to HBO? Next time Hollywood's ex-players come a-knocking at the stable door, pretend you've already bolted."

"Horses running on dirt surfaces in 2011 at North American tracks suffered fatal injuries at nearly twice the rate of horses running on artificial surfaces, according to a Jockey Club project that tracks equine injuries. The Jockey Club, which released the information Thursday, said that racetracks representing 93 percent of the race days in North American are participating in the project. The fatality rate for horses running on dirt surfaces was 2.07 per 1,000 starts for 2011, according to the data. Horses running on synthetic surfaces suffered catastrophic injuries at the rate of 1.09 per 1,000 starts. On turf, the rate was 1.53 per 1,000 starts."

"And, if you are asking me for a personal opinion, the use of pacemakers in other jurisdictions is a blight on racing. Once you cross the line into allowing a horse to be ridden as a pacemaker for a better-fancied stablemate, you are allowing that horse to be run in a manner which may not be in its own best interests, and then I think you cross into very dangerous territory."

"I would just say that you’re coming up against certain deep, fundamental biological truths: that any living thing is subject to the laws of mortality, and that there was nothing that was done with any of these horses that was unnatural, nothing that was other than what they had evolved to do. [In claiming otherwise], there’s a kind of moral and emotional fastidiousness that is entailed, which at a certain point becomes absurd. Organic matter depends upon the appropriation and consumption of other organic matter. There are just truths that obtain whether we find them pleasant or not. The kind of flinching from any form of art or experience that PETA seems to advocate is ultimately life-hating."

"Following a successful test run last season, most of the races in this year’s QIPCO British Champions Series will record sectional timing from TurfTrax. Fractional times will be available from about two-thirds of the 35 races in the series. The plan is a joint deal between the series and four tracks, Newmarket, Ascot, Goodwood, and York."

"Despite the finality of what happened, I can’t in good conscience allow the radical animal rights group PETA – and the journalists who faithfully report whatever the agenda-driven organization tells them – to have the last word on the circumstances surrounding the deaths of the three horses over the two-year period that LUCK was being filmed. Known as People for the Ethical Treatment of Animals, PETA was anything but ethical in how it spread lies about the equine accidents that plagued LUCK."

[Written before the series was cancelled.] "Winding down its first season, Luck is well on pace to create a portrait of horse racing that is more full and accurate than any other in film or television history. For an American Thoroughbred industry increasingly reliant on slot machine income to support its racing product and one that is still coming to terms with marketplace reality in the breeding shed and sales ring six years after The Green Monkey's irrational exuberance, the harsh yet hopeful stories of the racing world on display in Luck could, if effectively marketed, draw potential fans to the track -- and the horses will take it from there."

"The day-to-day racing at tracks such as Philadelphia Park and Delaware Park is just about as dreary as it was before slots inflated the purses. One track that has made the most of slot money is Woodbine, in Toronto, which offers some of the best daily cards on the continent and uses its resources to promote the sport and to create new horseplayers. But Woodbine is a rarity. More often, slot money props up tracks that have virtually no fan base and couldn’t exist on their own merits."

"The cancellation of 'Luck' by HBO in the aftermath of what amounts to a freak accident is but a small if significant defeat for racing at the hands of animal-rights activists, who would happily serve as witnesses to the sport's death. The entertainment industry exists heads-bowed in the shadow of craven political correctness while at the same time unabashedly serving blindly the cause of vulgarity. 'Jersey Shore,' for instance, remains. There is a disconnect here, and though many viewed 'Luck' as something less than positive for the image of the sport, its cancellation is more damaging if only for the perception it fosters."

"One obvious conclusion is that horses in the cheaper claiming races are vulnerable. Of the 18 fatalities, 13 came in races where horses were running for a claiming price of $15,000 or less."

"If the future of horse racing depends on the prevention of fractured skulls and broken leg bones, racing might as well shut down today. The fact is, the thoroughbred racing industry is not going to have any luck or much of a future until it quits turning a blind eye to its major problem — drugs."

"Plus, there is a truth less readily acknowledged about the sport: danger is central to its appeal. A hard Cheltenham is a quick Cheltenham. And an exciting one. Standing by a fence is one of the most invigorating places to be. Watching tons of pricey horse flesh thunder past in a competitive storm is a wholly visceral experience. Knowing what might happen as horses address the towering obstacle at full pelt adds to our admiration for those who dare participate. The audacity of it smacks you in the stomach, richly appealing to your most primitive instinct."

"Sometimes when dealing with data, you’re given incredibly useless PDF files instead of databases and csv files.... However, there is a tool that can help you liberate that data. You can use Pdftotext to convert PDF files into plain text files. This makes them much easier to manipulate and work with."

"Frank Stronach, chairman of race-track owner Stronach Group, said Wednesday he was so unhappy about the 'unbalanced' series that he would have stopped the filming at Santa Anita if it hadn't been cancelled."

"According to Scollay, the one fatality [at Turfway] occurred in December and was followed by two months -- January and February -- in which no which horses died during races over the track’s artificial Polytrack surface. Scollay said that equated to one fatality for the 4,532 starts recorded at the track during the three-month period. The national catastrophic injury rate is about two horses per 1,000 starts. Scollay attributed the safe racing to a collaborative effort on the part of Turfway Park management, horsemen, veterinarians working at the track in Northern Kentucky, and the KHRC’s veterinary staff that conducts pre-race inspections."

“The very simple answer is that the purse becomes more valuable than the horse,” Arthur said in early March. “It creates a negative incentive to look after the long-term welfare of the horse when the purse is so disproportionate to the value of the horse. That’s the thinking on it. The recommendation was basically to discourage incentives that would overpower the responsibility to look after the welfare of the horse.” See also: NYRA adjusts bottom-level purses: http://www.drf.com/news/aqueduct-nyra-adjust-bottom-claim-level-purses-following-breakdowns

Curator's code: "completely misguided."

"But there is no doubt something has changed over the years. The trail has been plagued by a disease that continues to spread each year and can derail even the most talented trainers and their steeds. It is called fear. Not fear as in one’s character, but the deep-rooted fear of losing. What makes this malady so baffling is that the Derby trail is designed in good part to use defeat as a positive."

"The line that began with Vosburgh reached its apex – but also its culmination – with Hatton. His erudite, lively writing elevated Thoroughbred racing to the classics during a time when horse racing was the most popular spectator sport in the country. Hatton’s death, at age 69, left a gap that seems increasingly unlikely to be filled. Racing itself has changed, and so, too, has the style in which its writers chronicle it. Stories about heroes of the turf have given way to stories about slot machines and animal welfare and declining revenue streams. There is, with reason, more cynicism now. Hatton had a greater stage to play on. One could imagine him writing about the theater or literature, but instead he wrote his Iliad about horse racing. He saw it as his task to uphold its history and principles."

Bill Finley: "You can argue that Frankel did a good job of getting a lot out of a horse who had physical problems and/or that Ghostzapper was sensational when right. That's all true, but is he a Hall of Famer? To this voter, a Hall of Famer is a horse who proved itself time and time again, who passed numerous tests and conquered many challenges and challengers. How many times must a horse have run to be Hall of Fame worthy? I don't know the answer to that, but I do know it's more than 11." (So, what about Invasor and other horses of the aughts?"

"Holga D is a digital camera inspired from the extremely popular cult of Holga and other toy cameras of its kind. Even though it's a digital camera, it retains the qualities and simplicity of the original Holga camera and brings back the joy and delayed gratification associated with good old analog photography."

"Can a sport have Peter Pan syndrome? Racing seems to mirror the cultural fascination with youth. It's as if having rejected its regal heritage, racing has slipped on its sneakers and donned a T-shirt and a ball cap, turned backwards, of course, a' la Holden Caulfield."

"The bottom line appeared clear to many. American racing had to get off the legal needle. Therefore there was a great deal of consternation when the AGSC rescinded it's lasix ban last week."

"Normalize.css is a small CSS file that provides better cross-browser consistency in the default styling of HTML elements. It’s a modern, HTML5-ready, alternative to the traditional CSS reset."

"COPE is really a combination of several other closely related sub-philosophies, including: Build content management systems (CMS), not web publishing tools (WPT), separate content from display, ensure content modularity, ensure content portability."

"As we embrace this shift, we need to relinquish control of our content as well, setting it free from the boundaries of a traditional webpage to flow as needed through varied displays and contexts."

"Breeders’ Cup remains committed to a plan to ban the use of raceday furosemide in the five races restricted to 2-year-olds that are scheduled for its 2012 event at Santa Anita Park, a spokesperson for the organization said Monday, three days after a similar policy was abandoned by the American Graded Stakes Committee."

"I still believe that the obsession with 'scoops' is misguided, and so is the attempt to pretend that you were the first to report that news when you actually saw it somewhere else, which is what a failure to link feels like. Perhaps many readers won’t care — but that doesn’t mean it isn’t an important principle that is worth upholding."

"A few years back, we decided to try something new. A potential client approached us and rather than preparing another project proposal, we offered the client what we now call a “Project Evaluation.” We charged them a fixed price for which we promised to evaluate the project, in all of our areas of expertise, and give them our recommendations."

"... document[ing] every location in the United States that hosted thoroughbred racing from 1865 to the present."

"I like this model, because one big weakness of long-form narrative journalism is that it has failed to embrace everything the web is capable of. Writers get commissioned to write X thousand words on Y; they then hand in a document written in Microsoft Word, which goes through a few rounds of editing before getting laid out to a greater or lesser degree. (Ben Hammersley is really good at diagnosing this problem and suggesting how to begin solving it.) I’m optimistic that Matter’s editing process will help its stories be much richer than most of what we’re seeing today." More from Mims on Matter's business plan: http://slipr.com/2012/02/24/how-longform-science-magazine-matter-will-become-a-sustainable-business/

"The latest news put a big smile on the faces of many a Kentucky owner, trainer, breeder and racetrack operator, but before they go into full celebration mode they ought to take a moment to consider what's going on in Ontario and Pennsylvania. In that state and province, racing is in turmoil and horsemen there realize a lot of that has to do with the many mistakes they made when it comes to racetrack casinos."

"But the above reservations notwithstanding, I can’t wait to read what Bobbie and Jim come up with. We need more of this kind of quality publication, more experimentation with new business models and more, I suppose, 're-education' of readers. Occasionally the public needs to be reminded that they deserve better, and that better is available." Backed despite similar reservations, particularly re: editorial board.

Platform used by Matter to manage a crowdsourced editorial board.

"You can no longer equate your digital publication or presence with your website. It’s just one iteration of it. And that is a real sea-change in digital publishing."

"The truth of the matter, it appears to me, is that there is very little difference between the overall results of inbreeding (within five generations) and the overall results of NOT inbreeding (ditto)."

"Why did we form the fund and why now? Here’s our take - we can evaluate and analyze the horse retirement situation this country until the cows come home, but the bottom line is that individual owners have to step up and take the vast majority of the responsibility for the retirement of horses that carry their colors. In a fragmented industry, I don’t see this issue being solved on a national basis any time soon, but that doesn’t diminish owners’ responsibility to their equine athletes."

"First, NYRA will begin enforcing a house rule that will allow P.J. Campo, the director of racing, Anthony Verderosa, the chief examining vet, the right to refuse entry of a horse with which 'they have any nature of concern.'" Also: http://www.nyra.com/aqueduct/stories/Feb172012.shtml

"The American Graded Stakes Committee hoped to take a leadership role on race-day medication when it announced last year that it would not award graded status to any stakes races for two-year-olds (or two-year-old fillies) that allows race-day medication, specifically the diuretic furosemide (Salix, also called Lasix). Less than six months remain until the first scheduled graded stakes for juveniles is run and not only has no regulatory body taken action, but the issue has not advanced beyond the committee level of any racing commission."

"Stop writing, stop speculating, stop trying to crack a nut that’s already open. If you don’t understand why you missed it in the first place, you’re not going to understand Pinterest’s success now. If you don’t know why you didn’t 'get' it, you still won’t."