"Oh, that's because it's an alternate reality report..."

"Wow. Ever get the feeling you've been thrown for a loop? I did just that, when I worked out that GSW commenter and erudite game blogger, PixelVixen707, appears to be not just a smart game blogger, but a fictitious front for some kind of damn weird ARG/online story." Down the rabbit hole we go, again.

"So why am I mentioning this now? Because Alternity has just started. This is a new Harry Potter game, and it starts from the beginning -- September 1, Harry's first day at school. Only not as in The Philosopher's Stone. In this scenario, Voldemort, er, won." Fanfic-cum-alt-universe-RPGs in the Potterverse being run solely on Livejournal. Amazing.

"Why did Weight Watchers work so well? For a really fascinating reason: because it isn't a normal diet. It's something more. Something fun. It's an RPG." Of course. Fantastic deconstruction from Clive Thompson.

"I was so busy working in 2007, I forgot to blog about most of it! So here is a top 10 countdown looking back at the ideas and projects that I'm very glad were a part of my year..." Jane McGonigal reviews her year.

"Adventures in particpatory, interactive, rock'n'roll storytelling." Guy's talk in fulltext format. Nicely done, Guy.