18 quick ideas for things you could do with (free or paid-for) iBooks Author products. All rather neat; some paid; all inventive.

"According to Global Equities Research, which monitors Apple’s iBook sales via a proprietary tracking system it doesn’t much care to discuss, more than 350,000 textbooks were downloaded from the company’s iBooks Store within the first three days of availability (caveat: a number of these may well have been free copies of E.O. Wilson’s Life on Earth downloaded for free by folks interested in seeing an iPad textbook in action)
And there were some 90,000 downloads of iBooks Author, Apple’s free textbook-creation tool, during the same time.

"If those numbers are accurate, Apple’s textbook effort would seem to be off to a good start. Which is good news for everyone involved — particularly textbook publishers, who stand to make more money on books sold through iBooks than those sold at retail."