"The grants, which will vary between tens of thousands to hundreds of thousands of dollars, are designed to boost the production values of the popular -- and often lo-fi -- videos on its site. (...) The money can be used to buy new equipment, fund a new project, hire actors.."

"...that means publishing news in a blog-format, where the lead is whatever happened most recently. This is hard for traditional news sites to grasp – we’re used to the finished news product and deciding which story to tell the audience is the lead – but continuous news is how people consume information online. It also doesn’t hurt that the format plays very nicely with Google. "