brianburns + media 13
Econsultancy: The social media backlash
october 2010 by brianburns
Danny Whatmough, a tech PR consultant at Wildfire, says "It’s time for social media marketing to grow up." Excellent article. Via / Standardistas.
social
media
marketing
business
october 2010 by brianburns
How Facebook And Twitter Are Changing Business Models, Shaping Brand Identity
may 2010 by brianburns
Now that many corporations have mastered the tricky art of signing up for a Twitter or Facebook account, the next step is leveraging social media tools in a meaningful way that impacts your brand and your bottom line. Jeremiah Owyang, offers four laws of social business: don’t fondle the hammer, live the 80% rule, customers don’t care what department you’re in, and real time is not fast enough.
Twitter
Facebook
Business
Models
Brand
Identity
Leveraging
Social
Media
may 2010 by brianburns
Why Twitter looks like a social network but feels like news media » Nieman Journalism Lab
may 2010 by brianburns
"Information Week posted an interesting account of an academic paper presented at the International World Wide Web Conference last month. The paper, written by four Korean researchers, analyzed 41.7 million Twitter user profiles, 1.47 billion social relations, 4,262 trending topics and 106 million tweets to examine the relationships between tweeters and the distribution of information across the microblogging network. Their conclusion: Twitter isn’t a social network, but something more akin to traditional news media."
Twitter
Traditional
News
Media
Social
Network
may 2010 by brianburns
Pronto Internazionale?
january 2010 by brianburns
iA: "While everybody is chatting about the future of news, we’re shaping it. Currently, we’re working with the Italian magazine Internazionale, who is trying to figure out where to move with their website. As only an advanced process can result in advanced results, Internazionale agreed to open up the design process and let us talk about it on our website."
journalism
media
newspapers
iA
january 2010 by brianburns
Homepage - projectcanvas.info
january 2010 by brianburns
"Project Canvas is a proposed partnership between the BBC, ITV, C4, Five, BT and Talk Talk to build an open internet-connected TV platform, subject to BBC Trust approval … Still in its development stages, there are three main elements to the project: setting the technical standard, building the technical platform, and creating the user experience."
tv
media
strategy
january 2010 by brianburns
Public Can Talk To Itself: Why The Future of News is Actually Pretty Clear
january 2010 by brianburns
Cody Brown: "News is important. It’s so important that leaving it to a group of people in an office downtown is and has always been irresponsible… we now have the technology to make this ideal more than a faith based abstraction… public can be counted on to share and disseminate its own news"
journalism
news
media
future
newspapers
publishing
newspaper
journalists
january 2010 by brianburns
Telegraph.co.uk breaking news strategy - key staff as 'story owners'
january 2010 by brianburns
Since The Telegraph's highly publicised move to a new newsroom in Victoria nearly 18-months ago its senior editors haven't been shy in espousing the philosophy and the practicalities behind the paper's integrated web and newspaper approach.
journalism
media
news
newspapers
newsroom
january 2010 by brianburns
Collaborative Journalism | Publish2
january 2010 by brianburns
The Web’s largest newsroom: Journalists collaborate to curate the news. Winner of the first Gannett Foundation Award for Technical Innovation in the Service of Digital Journalism.
digital
journalism
news
media
publishing
newspapers
january 2010 by brianburns
Why the mainstream media is dying
november 2009 by brianburns
Dan Lyons (aka Fake Steve) assesses the health of mainstream media. Chronic verging on fatal.
journalism
newspapers
media
november 2009 by brianburns
Is the pace of change really such a shock?
november 2009 by brianburns
Tom Coates of plasticbag.org has no sympathy for media outlets who failed to foresee the rise and capability of the internet to redefine media publishing.
publishing
journalism
media
november 2009 by brianburns
Nieman Journalism Lab
october 2009 by brianburns
Based at Harvard University. Aiming for the Future of Journalism.
publishing
journalism
newspapers
media
Harvard
october 2009 by brianburns
Publishing 2.0
september 2009 by brianburns
Publishing 2.0 is a blog about how technology is transforming media, news, and journalism. By Scott Karp, Josh Korr & Robert Young.
publishing
2.0
media
journalism
MA
technology
september 2009 by brianburns
Newspaper Innovation
september 2009 by brianburns
The Newspaper Innovation weblog (by Piet Bakker) is a place where most information on free daily newspapers can be found. Great for scholars, students and people working in publishing and journalism.
newspapers
blog
media
journalism
free
MA
september 2009 by brianburns
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