"Paragraphs, headings, blockquotes, articles, ordered and unordered lists, and so on, all emerged from age-old ways of working with text. Now new cowpaths are being paved on the web itself, and we need the people who love the text the most to get involved in where we go. We need you."

"More importantly, advocacy is one of the ways in which a publisher remains relevant in a world where the only obstacles to publishing are a reasonably fast internet connection and skill with a keyboard. By filtering and developing the best content—with an eye to how it benefits your readers—a publisher can simultaneously spread ideas both within and without a community. You can strengthen your readers’ ties with one another, and improve their lot in the rest of the world all at once. Think about that, and you can begin to see a much more compelling vision of the publisher of the future: not a gateway, but a representative."

Mandy Brown writes about a better-designed web.

"This is not to excuse Yahoo’s behavior, nor is it to say that we will be able to save everything, even if our efforts are heroic. But no civilization has ever saved everything; acknowledging that fact does not obviate the need to try and save as much as we can. The technological means to produce an archive are not beyond our skills; sadly, right now at least, the will to do so is insufficient. Let’s hope that doesn’t last forever."