alteredeye + wayfinding 1
Legible London - a wayfinding study (pdf)
december 2010 by alteredeye
The Legible London approach is based on the theory of 'mental mapping'. Research has shown that we all build maps in our heads to find our way around, based on familiar locations and routes that are relevant to our journeys. The strength of our mental map often determines the confidence we have in walking to our destination.
cities
London
wayfinding
mapping
december 2010 by alteredeye