'My goal as a website is to ‘be the ass hole who pointlessly interjects himself into the conversation’ without being as overtly annoying as ‘the ass hole who always pointless interjects himself into the conversation.’ Lana Del Rey is the perfect buzz topic, and I’ll never forget the times we shared in late 2k11 and early 2k12. I honestly do wish the best for her career, not because I have a rooting interest in her/care about her as a person, but because Lana Del Rey is an important search term to refer viewers to my website. I am not a writer. I am not a blogger. I am a content farmer. These words mean more to the Google robot than they do 2 u. There is nothing exciting about writing, tweeting, or sharing opinions. I do not want to inspire any one to follow me into this dark prison, surrounded by a pile of memes, while I must sort thru them and spin them as ‘meaningful’, ‘interesting’, or whatever else will generate a pageview.'

'Demand contracts with thousands of freelancers to produce hundreds of thousands of pieces of low-quality content, the topics for which are chosen according to their search value, most of which are driven by Google. Because Google’s algorithm weights prolific and constant content over quality content, Google’s algorithm places Demand content high on their search engine result pages. Google search results drive enormous amounts of traffic to Demand’s sites, which Google is then happy to monetize for a hefty split of ad revenue. So, Demand creates the content cheaply; Google then sends free traffic to those pages; and then Google sells ads to those same users. Arbitrage defined. The worse the content the cheaper it is for Demand to produce and the more likely a visitor to that content is to click on a Google AdSense link as that is often the most compelling thing on the page. Demand’s content threatens the quality of the user experience on Google.'

'Editors watch Google to see which search terms are hot at any moment, then craft stories that will show up in response to those searches. The trick is to design stories in such a way that they will get pushed toward the top of search rankings—a black art known as “search-engine optimization,” and an area in which HuffPo excels.' -- Echo... echo.... echo.... Chamber... chamber.... chamber.....

"Terror outrage: BRITNEY, ANGELINA and OBAMA all unaffected as hundreds die in SEXY agony"?

"Jason McCabe Calacanis is a internet entrepreneur and blogger. His second venture [Weblogs, Inc.] capitalized on the growth of blogs before being sold to AOL in October 2005 for a reported to be about $25 million."

"The hackery occurs with &start=10, which I added to the end of the query that was bookmarked in the bookmark properties dialogue... this argument means "Start displaying results at result index number 10"; that is, start with page 2." -- Righteous!

"Figuring out the right balance of man and machine is one of the great challenges of our time." -- Cory Doctorow: "... ranking algorithms are editorial: they embody the biases, hopes, beliefs and hypotheses of the programmers who write and design them."

Videos: "I explain how SEO-resistant technologies like Mahalo, TechMeme, and Facebook are about to upend the search industry." (Lots of comments.)

"This free tool will analyze your headline to determine the Emotional Marketing Value (EMV) score. In addition to the EMV score, You will find out which emotion inside your customer's your headline most impacts: #Intellectual #Empathetic #Spiritual"

Too skinny.

"Technology breeds hacks, little clever tricks to cheat the rules. Every living organism cheats its way to survival. If life is any guide, then, for every rule we’ll be able to find a technology that has hacked around that rule."

negative SEO: "Search marketers claim they can frame certain competitors as cheaters by posting thousands of links around the Web making a competing site look like it's engaging in 'link spamming' a tactic that draws the disfavor of major search engines."

Who's reading who

"We record a Hit each time someone loads your feed in a web browser, feed reader or other program. When bots and automated services request your feed, that also counts as a Hit."

"Robots.txt file can make a huge impact on your WordPress blogs traffic and search engine rank. This is an SEO optimized robots.txt file."

"Check out your site, or your blog, or your Web 2.0 website, and guess what a user would do in the first 10 seconds. Then improve it until you can convey the simple idea quickly."

"In other words, content providers (including The Guardian) get 1c for creating content but Google gets 99c for indexing it. And, of course, if you don't let Google index it, you probably don't get the 1c ;-)"

Love it! "We are a new kind of black market. We allow advertisers to purchase actions on social networks, and we pay social network users to perform those actions."

Page Rank Checker is a free tool to check Google™ page ranking of any web site pages easily and to display your site's PageRank™ value on your web pages