Vaguery + marketing   151

Guest Blog: Scientists Discover That Antimicrobial Wipes and Soaps May Be Making You (and Society) Sick
"It turns out that although we know that washing our hands prevents a range of illnesses and are incredibly eager to buy products marketed to kill germs, we don't actually take the simpler measure of washing hands in the first place. A study of nearly eight thousand individuals in five U.S. cities found almost half of the participants failed to wash their hands after going to the bathroom. In this light, no mystery salve is necessary, no miracle cure, special wipe, or magic. We need to wash our hands, because soap does the body good, at least in all the ways studied so far. It is not fancy. It is not expensive or heavily marketed and yet it works, as it long has, even though as of yet, no one can conclusively, unambiguously, tell you why."
public-health  epidemiology  marketing  antimicrobial  folk-science 
july 2011 by Vaguery
Deus Ex Malcontent: Thinking Outside the Inbox
"…but to be honest I'm too fucking tired right now to even muster up the energy to be decently sarcastic with you…"
spam  marketing  advertising-is-self-delusion  sadly-funny 
july 2011 by Vaguery
Our Wasteful Health Care System - NYTimes.com
"The other key thing to pay attention to is who this marketing campaign was targeted at: key decisionmakers at providers and insurance companies. Those are the people who decide whether medical procedures get ordered. It’s not patients. Patients aren’t going to experience a loss of freedom or satisfaction because an expert reviewer at the Independant Payment Advisory Board makes the call as to whether a procedure is medically beneficial, rather than the corresponding bureaucrat at their insurance provider or at the for-profit clinic they’re attending."
medical-culture  corporatism  public-policy  insurance  healthcare  marketing 
june 2011 by Vaguery
Doctors are human | The Incidental Economist
"…But this is America. If you want to have the procedure, so be it. You get to choose. That’s the way we roll.

My question is, did your doctor recommend it? Did your doctor tell you about this study? Do you think that those who recommend and perform this procedure don’t know about this study, and that if only they had this evidence they’d stop?

Or, do you think physicians are influenced by biases and their personal beliefs? Me? I think they’re human."
medical-culture  statistics  healthcare  marketing  cognitive-psychology  evidence-based 
june 2011 by Vaguery
Games - The KATZ Group
"The aim of the games we produce from wood pulp board – by adding your logo or brand message – is to keep customer relationships alive the playful way.

As a marketer, you are welcome to put KATZ wood pulp board games to the test. These high-quality punched products that bear your printed messages and logo offer a clear relationship to your company and its image."
board-games  Making  marketing  junk-box 
june 2011 by Vaguery
Interactive advertising coasters - The KATZ Group
"The customer is already almost ‘yours’ once they enter into interaction with you, and the latest technology allows The KATZ Group to add interactive features to your promotional coasters.

Peel-off and scratch areas for prize competitions, QR codes printed on your promotional coasters for address generation and direct marketing activities via smartphones that generate more visits to your website."
Making  marketing  junk-box 
june 2011 by Vaguery
HOW TO: Make Your PR & Marketing Believable
“Affinity has become the new secret weapon — we believe in people and companies that we like,” said Bhargava. For those in the public relations and marketing industries, it is important to gain back the trust they’ve lost from consumers by understanding what makes people, ideas and organizations more believable.
marketing  corporations  business-culture  business-opportunity  humane-work 
may 2011 by Vaguery
Don’t mess with big paper « Snarkmarket
"I think every body who’s breathed the air around eco nom ics gets the the sis that money is an eco nomic prod uct sub ject to sup ply and demand like any other. But to actu ally see it bro ken down as analy sis of dis crete things — a fiat cur rency backed by the full faith and credit of the US gov’t but whose weight and mate ri als and cost and dura bil ity and shape all turn out to be cru cial to its suc cess or fail ure — man, it’s another thing altogether. "
vested-interest  economics  marketing  lobbyists  currency 
august 2010 by Vaguery
How did Weather Data Get Opened? - A Healthy Information Diet - InfoVegan.com
"Weather data didn’t come to be because of an Open Government Directive. It wasn’t created because of a White House mandate. Government did not release the data and then enterprising people built companies on top of it. It’s more accurate to make the argument that we have a national weather service because of one man’s deep desire to keep his job and to get promoted to colonel in the Army. It could be a vast network of lobbyists to help that man get promoted, or the vast network of lobbyists from shipping companies trying to get access to data already being created. Or it could be that it was just pretty obvious that access to weather data would save lives."
weather  open-access  data-analysis  big-data-will-lead-to-big-inference  public-policy  marketing 
august 2010 by Vaguery
[1005.4006] Temporal Link Prediction using Matrix and Tensor Factorizations
"…Through several nu- merical experiments, we demonstrate that both matrix- and tensor-based techniques are effective for temporal link prediction despite the inherent difficulty of the problem. Additionally, we show that tensor-based techniques are particularly effective for temporal data with varying periodic patterns."
nudge-targets  prediction  social-networks  sociology  marketing  recommendations  linear-programming 
may 2010 by Vaguery
Why You Should Lie in Your Online Dating Profile » Sociological Images
'It turns out that people’s stated preferences have a weak relationship to who they actually like. Stated preferences, one study found, “seemed to vanish when it came time to choose a partner in physical space.”'
sociology  social-norms  survey-data  marketing  models-and-modes  relevance-theory  pragmatics 
may 2010 by Vaguery
Apple to xplatform developers: We’re no longer suicidal « counternotions
"However, 2010 is not like 1994. Apple has money, mindshare and the hottest platform to no longer having to beg. Today, Apple is more concerned about having to re-live its recent history — getting jerked around by Microsoft or held hostage by Adobe — than what it thinks would be manageable damage by a few developers that may leave its platform. Some may regard that as being arrogant. For Apple it’s the price of being in charge of its own destiny. To capitulate at the height of its newly found vigor would be suicidal. Suicidal Apple is no longer."
Apple  business-culture  marketing  customer-relationship  design  analysis  iPhone  cultural-assumptions  multitsking[sic] 
april 2010 by Vaguery
Seth's Blog: Secrets of the biggest selling launch ever
"Are their tactics are reserved for giant consumer fads? I don't think so. In fact, they work even better for smaller gigs and more focused markets."
marketing  business-culture  advice  learning-by-watching 
april 2010 by Vaguery
5 Ways Non-Profits Can Increase Engagement With YouTube
"The YouTube Nonprofit Program provides for extra benefits like branding capabilities, increased uploading capacity, and call-to-action overlays. Non-profits can use the call-to-action feature to drive sign-ups, donations, website traffic, and any other response in which users take action. This feature was effectively used by the World Food Programme to raise $36,000 on World Food Day with this video.…"
nonprofit  video  marketing  fundraising  youtube  tips  workantile-exchange  nudge 
march 2010 by Vaguery
Congressional Audit Shows That EnergyStar Label May Be Meaningless - The Consumerist
"In a nine-month study, four fictitious companies invented by the accountability office also sought EnergyStar status for some conventional devices like dehumidifiers and heat pump models that existed only on paper. The fake companies submitted data indicating that the models consumed 20 percent less energy than even the most efficient ones on the market. Yet those applications were mostly approved without a challenge or even questions, the report said."
energy-efficiency  energy-star  regulation  public-policy  standard-setting-play  marketing 
march 2010 by Vaguery
Beware Those S&P 500 Benchmarks -- Seeking Alpha
"But if anybody starts telling you now how much they’ve beaten the S&P 500 by over the past 10 years, then before investing with them it’s definitely worth asking to see their marketing materials in the intervening years. It’s pretty important that they always used the S&P 500, and not just when it made them look good. Otherwise, Richard Ferri is right that the comparison is downright misleading, and not the kind of behavior one would expect from a fiduciary."
benchmarking  investment  financial-planning  comparison  advice  marketing 
march 2010 by Vaguery
Black&White™ — The Power of Digital Ecosystems
"One of the most important concepts to understand in the coming years will be the power of digital ecosystems. On the surface it looks pretty obvious what they are and what they can be used for. But as I will show you in this essay, so much potential is still untapped."
marketing  network-thinking  digital-culture  pragmatics  multiscale  ecosystems  social-dynamics  technology 
march 2010 by Vaguery
A Lottery in Your Savings Account « Rortybomb
"So why not incorporate it into a savings account? Take a small interest rate cut, say a tenth of a percent, from each savings account, and then randomly give that to a few members, conditional on them saving money. I think it’s brilliant, and it doesn’t surprise me that it’s started with credit unions, where some of the most consumer friendly innovation is being tried. Where most commercial banks are looking to payday lenders for innovation, credit unions appear to be looking at cutting edge behavioral “nudge” style work for innovations to help people build their financial lives. How cool is that?"
social-engineering  marketing  savings  financial-crisis  banking  mechanism-design  innovation  financial-planning 
february 2010 by Vaguery
Entrepreneurs: Know Thy Marketing! | Market By Numbers | San Diego | Encinitas | California | Marketing Help
"PR is about managing media and analyst relations. A good PR company helps manage messaging and positioning targeted at the media. PR should generate interest from relevant trade magazines, blogs, editors, award bodies, analysts, etc. The goal is increase knowledge of your company and products among customers, industry experts, investors, etc. Specific PR campaigns should have more concrete objectives."
marketing  entrepreneurship  rules-of-thumb  introduction 
november 2009 by Vaguery
Marketing for Technologists | Market By Numbers | San Diego | Encinitas | California | Marketing Help
"Marketing feels daunting because you are being shown a dozen yellow brick roads that weave off gloriously into the colorful horizon. That and the promise that the chosen path is flowering with ROI poppies. Walk forward in your customer’s shoes from before purchase; from pre-realization. How do you get to you?"
via:iamsidd2k7  marketing  entrepreneurship  branding  sales  introduction  rules-of-thumb 
november 2009 by Vaguery
Classic WTF: The Cool Cam - The Daily WTF
"Tim's "cool cam" saved European Air War. It went from a money-leaking embarrassment to a top-tier release for MicroProse. The weekly meetings got easier, more developers were brought on, and the team managed to put together one hell of a game. It reviewed well after its 1998 release and is still a popular game for history buffs. And it probably wouldn't have been released if not for a programmer that knew what the project needed most; the cool cam."
marketing  project-management  portfolio-theory  management  programming  games 
september 2009 by Vaguery
Thought Gadgets: What blood-powered cell phones mean for the future
"Advertisers face a barrier because in social media, human bonds do not require third-party sponsorships. There is no external content to sponsor. Data collectors, who now hope to turn Facebook's social streams into the Experian of the future, also may hit a wall when human connections can no longer be intercepted."
futurism  marketing  social-networks  social-media  technology  cyborgs  transhumanism-is-humanism-still 
july 2009 by Vaguery
Journalistic narcissism « BuzzMachine
"The press has become journalism’s curse, not only because it now brings a crushing cost burden but also because it led to all these myths: that we journalists own the news, that we’re necessary to it, that we decide what’s reported and what’s important, that we can package the world for you every day in a box with a bow on it, that what we do is perfect (with rare, we think, exceptions), that the world should come to us to be informed, that we deserve to be paid for this service, that the world needs us."
publishing  received-wisdom  mythology  journalism  MSM  disintermediation  cultural-norms  marketing  editing  presumption 
july 2009 by Vaguery
Super Rewards CEO: Twitter Is Run by Hippies [Corrected]
"In our opinion, Valdes nails it on the head. Twitter has raised tens of millions of dollars that allows them to focus on building the product. They do not need to rush into a business model, especially with their eye-popping growth. Prematurely implementing a business model could upset millions of users and put a halt to Twitter’s success quickly."
remnant  business-culture  economics  marketing  business  business-model  socialmedia  accidental-agalmia 
june 2009 by Vaguery
Consumerist - Amazon Tries To Clarify Download Limits For Kindle Books, Doesn't Quite Succeed - Kindle
"See, this is the problem with Amazon's Kindle—even they can't tell their customers exactly how the DRM works. They blame the publishers, but we're not sure that publishers have ever been given adequate information either. (We know the press hasn't.) From what we understand, publishers are contractually forbidden to share any information about their licensing agreements with Amazon, which creates a convenient way for Amazon to redirect all inquiries into a black hole of "it's the publisher's fault.""
DRM  licensing  Kindle  marketing  renting-is-not-buying 
june 2009 by Vaguery
The Ann Arbor Chronicle » UM: Credit Cards
'The article states that the new law “does little to address affinity-card contracts, which encourage colleges and universities to sell students’ contact information to credit-card companies….Students at the University of Michigan, for example, probably aren’t aware that their e-mail addresses and contact information are worth a whopping $25.5 million. That’s how much Bank of America is paying the Michigan Alumni Assn. over an 11-year affinity-card contract to market school-branded plastic to students, alums, and sports fans.”'
privacy  credit-cards  University-of-Michigan  marketing  when-do-students-sign-that-license-agreement? 
may 2009 by Vaguery
Food Companies: Our Food Probably Isn't Safe Enough For Your Microwave. Good Luck!
"In fact, one food giant, General Mills, has essentially conceded that cooking their food in a microwave isn't good enough."
food  agriculture  marketing  law  disclaimers  reliability  unreliability  quality-control 
may 2009 by Vaguery
Mogadonia
"The duplicability of recordings has had another unexpected effect. The pressure is on to develop content that isn’t easily copyable—so now everything other than the recorded music is becoming the valuable part of what artists sell."
marketing  media  publishing  premium-trumps-discount  piracy-not-a-problem  Brian-Eno  business-model  Vague-Press  agalmics 
may 2009 by Vaguery
What Do Universities Sell? - BudGibson.com
"Universities are going through a tough time financially. People no longer have to attend them to get the credentials they need. People inside universities think they are selling an experience and that people are turning away from that. I think universities were always selling credentials.

They're just not the only place to get them any more."
local  economics  marketing  education  universities  credentials 
may 2009 by Vaguery
The Technium: Better Than Free
"There are a number of qualities that can't be copied. Consider "trust." Trust cannot be copied. You can't purchase it. Trust must be earned, over time. It cannot be downloaded. Or faked. Or counterfeited (at least for long). If everything else is equal, you'll always prefer to deal with someone you can trust. So trust is an intangible that has increasing value in a copy saturated world."
via:[HowToSaveTheWorld]  agalmics  marketing  business-model  sales  economics  scarcity  making-a-living  free-as-in-useful 
may 2009 by Vaguery
Insatiable Demand for Colocation Services -- Seeking Alpha
"Two months ago, we wrote the article “Colocation and the Financial Industry” to summarize the growing demand for outsourced colocation services, especially from the Electronic Trading Community.

It may now be worth a little follow up, not because the landscape described has really changed, but to update our readers with a few events that have happened in the meantime."
trading  services  internet-culture  business  investment  marketing  data  raw-data-now 
april 2009 by Vaguery
Seven Sins of the Marketplace | CBC News: Marketplace
"Marketplace has seen it all when it comes to bad service, unsafe products and schemes. Over the years, we’ve seen companies come up with all kinds of tricky ways to separate customers from their cash. We call them the seven sins of the marketplace; a list of how companies try to reach into your wallet."
business-practice  marketing  sales  bad-reputation  deception 
april 2009 by Vaguery
Why Advertising Is Failing On The Internet
What's strangest to me about this piece is the comments, which seem to be from another planet. Certainly another culture.
advertising  marketing  business  media  analysis 
march 2009 by Vaguery
Whimsley: Online Monoculture and the End of the Niche
"A "niche", remember, is a protected and hidden recess or cranny, not just another row in a big database. Ecological niches need protection from the surrounding harsh environment if they are to thrive. Simply putting lots of music into a single online iTunes store is no recipe for a broad, niche-friendly culture."
economics  marketing  long-tail  simulation  models  preferences  recommendations  agent-based  culture  bias  monoculture  my-secret-garden-was-a-bestseller 
march 2009 by Vaguery
More statin madness | The Blog of Michael R. Eades, M.D.
"Don’t fall for the false promise of this or any other version of an observational study. These kinds of studies do not prove causality. Nor do they prove that a drug regimen works. The patients in this study who religiously took their statins had better all-cause mortality than those who didn’t. But, as we saw above, adherers always have better all-cause mortality than non-adherers. In this case, was it that the adherers lived longer or was it that statins conferred some sort of benefit. We can’t tell. But we do know that in the real studies, the randomized control trials, statins didn’t do squat, so my vote would be that what we’re seeing here is an adherer effect and not a statin effect."
medicine  experimentation  statistics  marketing  science  evidence  more-marketing 
march 2009 by Vaguery
the sceptical futuryst: Thoughts about feelies
"Even if the golden age of "interactive fiction" has passed, and its feelies are now the glorious preserve of only the most committed boffins, I can't shake the feeling that feelies have a future, too. It's curious that seeking antecedents to the future artifacts meme takes us down an overgrown path into the not-too-distant past, there to find that feelies -- tangible auxiliaries to a cutting-edge storytelling technology, concessions to meatspace -- may have a transreality staying power that as a practice, seems timeless, compared to the wonderfully quaint electronic games they were created merely to supplement."
not-an-employee  marketing  planning  activism  gaming  storytelling  ARG  kawgooshkawnick  feelies 
march 2009 by Vaguery
Project Wonderful
"Project Wonderful is an online advertising broker with an innovative model that brings fairness, transparency, and profitability to the advertising process."
advertising  marketing  blogging  tools  promotion  ecommerce 
march 2009 by Vaguery
Tor.com / Science fiction and fantasy / Blog posts / Suvudu Opens Free First (e)Book Library
"Says Christine Cabello, Random House Publishing Group Deputy Director of Marketing: “The Suvudu Free First Book promotion provides us with a new digital vehicle to build an author’s fan base and is an ideal way to bring new readers to these series.”"
marketing  genre-fiction  publishers  free  books  first-taste 
march 2009 by Vaguery
About Us | Polymeme
"Polymeme helps you navigate the new networked public sphere and keep your fingers on the intellectual pulse of the blogosphere.

Polymeme helps you discover intelligent content that lies beyond the usual echo chambers of tech news, celebrity gossip or American politics.

Our site uses a unique buzz-tracking approach to identify what's currently hot in 20 areas, ranging from economics to evolution, and present it to the reader along with all sources that are currently talking about it. Thus, you can track how ideas – or memes – propagate through this new emerging networked public sphere. We would consider our mission a success if we expose you to the maximum number of new ideas on every 100 news items you read!"
social-software  social-networks  marketing  madness-of-crowds  blogging  media  data-mining  trends  aggregation 
march 2009 by Vaguery
P2P Foundation » Blog Archive » Peer Believing
"... The notanemployee example helps these people to know that some people are declaring that the types of relationships in business are no longer restricted to being hierarchical, and that we can make a choice. And, that independents can work together to help the people who hire them understand that they can get a competitive edge by not trying to control those people who choose to work with them. This makes for better relationships, more adaptability and flexibilty, a higher chance of success. This is a realistic pathway for people to begin to have the freedom to start building systems that are commons and peer-based. 20 years ago, it was unheard of for independent business people to work together closely on creating an ecolgy of trust, mutual respect, and learning/participation commons."
not-an-employee  peer-production  collaboration  marketing  learning-by-doing 
february 2009 by Vaguery
Hulu's Superbowl Ad and the Boxee Fight - O'Reilly Radar
"So that's my guess about why Hulu blocked Boxee: those ads you see on Heroes are higher margin when you see them on your TV than when you see them on Hulu, and the only reason they're on Hulu is to make money from Heroes when you watch it online, so Apple or Google doesn't make that money instead. They were meant for your "portable computing devices" and not your precious TV. Now go back to the couch until we call for you again."
Hulu  Boxee  media  marketing  misunderstanding  self-disintermediation  copyright  technology  law  mammal-beats-dino-egg 
february 2009 by Vaguery
NIN’s CC-Licensed Best-Selling MP3 Album - Creative Commons
"Even more exciting, however, is that Ghosts I-IV is ranked the best selling MP3 album of 2008 on Amazon’s MP3 store.

Take a moment and think about that."
open-access  creative-commons  intellectual-property  marketing  copyright  business  DRM  sales  copyleft  case-study 
january 2009 by Vaguery
Confessions of a Community College Dean: The Uses of Students
"She said that while cc grads who transfer to her university do just as well academically as native students, they don't donate as much back to the university as alums. They only spent two years there, instead of four, so they don't feel the same level of attachment. The university knows that, so it puts a pretty tight lid on transfer admissions. It admits a few students to fill out the numbers in some upper-level courses, but that's it. It doesn't want to jeopardize the future funding stream from donations."
academia  social-norms  business-models  education  class  income  demographics  marketing 
january 2009 by Vaguery
Contemplating the Consumerist sale and the adpocalypse
"This being the case, it's entirely possible that cash-strapped advertisers will have exactly the same kind of "moment of clarity" that shopaholic consumers are reportedly having now that they've seen entire store inventories marked down 50 percent or more in pre-Christmas sales—that is, they may say to themselves, "We knew all along that this stuff was made in China for a tiny fraction of what it sells for here; we were nuts to pay so much in markup for it.""
via:vielmetti  advertising  economic-downturn  marketing  strategy  woops 
january 2009 by Vaguery
Seth's Blog: Do ads work?
"The time-tested response is that you're not sure, that ads are risky, that you can't tell. And for some sorts of products and some sorts of ads, you'll get no argument from me.

Digital ads are different (or they should be). You should know cost per click and revenue per click and be able to make a smart guess about lifetime value of a click. And if that's positive, buy, buy, buy.

And if you don't know those things, why are you buying digital ads?"
advertising  online  marketing  management  strategy  conservatism  received-wisdom  web2.0 
january 2009 by Vaguery
Sociological Images » THE TRUTH ABOUT INFECTED CIGARS: FAITH IN SCIENCE
"Maybe someday we’ll think of soap that isn’t anti-bacterial as a high-quality, artisanal product."
advertising  marketing  sociology  hygiene  smoking  cultural-engineering  technology  manufacturing  craftsman  artisanal 
december 2008 by Vaguery
AltSearchEngines » Blog Archive » How to Search for Influencers with Datanetis
Be braced:

"For someone that has been working building software for the marketing automation industry over 8 years now and is familiar with multiple solutions for finding the right prospect out of many, it was an eye opener. I’m evidencing the progression from mass email campaigns through marketing to target individuals with a matching/relevant offers (data mining, behavioral pattern, collaborate filtering, recommendation engines) to finding customers that can market for you - agents."
social-networks  marketing  influence  advertising  data-mining  networks  search-engines 
december 2008 by Vaguery
The End of Brand Advertising - Seeking Alpha
"Don’t expect it to last, though. As the brands recognize that they are being bilked – rather, that there is at best a tenuous link between consumption of their goods and consumption of the free content they are sponsoring, they will be less likely to foot the bill. For the beneficiaries of free content, the internet is unraveling this whole ecosystem with unwavering speed."
marketing  advertising  disintermediation  metrics  what-gets-measured-gets-killed 
december 2008 by Vaguery
The Long Tail - Wired Blogs
"This is the point that everyone seems to miss: Free is not a business--it's zero-cost marketing for a business. And it works best at the largest scale: a small percentage of a big number is a big number."
freemium  marketing  software  business-model  probability  scaling  wikinomics 
november 2008 by Vaguery
Bad Science » You are 80% less likely to die from a meteor landing on your head if you wear a bicycle helmet all day.
Expected risk? One heart attack every 300 years you live.

"If you express the exact same risks from the same trial as an “Absolute Risk Reduction“, suddenly they look a bit less exciting. On placebo, your risk of a heart attack in the trial was 0.37 events per 100 person years, and if you were taking rosuvastatin, it fell to 0.17 events per 100 person years. 0.37 to 0.17. Woohoo. And you have to take a pill every day. And it might have side effects."
marketing  gullibility  medicine  pharmaceutical  sales  stupidity  American  healthcare  expense  objectivity  statistics  cultural-norms 
november 2008 by Vaguery
The “predict flu using search” study you didn’t hear about: Oddhead Blog: Prediction Markets, Gambling, Electronic Commerce, Artificial Intelligence: David Pennock: Yahoo! Research
"in the world of science, being first means a great deal and can be the determining factor in whether a study gets published. The truth is, although the efforts were independent, ours was published first — and Clinical Infectious Diseases scooped Nature — a decent consolation prize amid the go-google din."
via:arthegall  forcshalizi  science  epidemiology  publication  MSM  mainstream  media  Google-shadow  citation  marketing  academia 
november 2008 by Vaguery
ADVERTISEMENT. — Odd Ends
"The ebullition of your thoughts makes me feel as if I had been attracted to within a few hundred miles of the sun and had his gas-jets in full view."
nanohistory  digitization  advertising  psychoceranics  publishing  marketing  self-publishing 
november 2008 by Vaguery
“I am all right, and you cannot escape listening to my speech either.” « The Edge of the American West
"Assume, as Roosevelt did, a population in which there are some weak-minded people, prone to violence. What makes such people fixate on a public figure? Roosevelt thought it could only be the language, bordering on incitement, with which it had become acceptable to attack public figures."
via:cshalizi  Bushism  politics  radicalism  civility  attack  history  marketing  fundamentalism 
october 2008 by Vaguery
Tor.com / Science fiction and fantasy / Blog posts / Political agency and changing the world
"In fact, if romances are fantasies of love, and mysteries are fantasies of justice, I would now describe much SF as fantasies of political agency. All three genres also may embody themes of personal psychological empowerment, of course, though often very different in the details, as contrasted by the way the heroines “win” in romances, the way detectives “win” in mysteries, and the way, say, young male characters “win” in adventure tales. But now that I’ve noticed the politics in SF, they seem to be everywhere, like packs of little yapping dogs trying to savage your ankles. Not universally, thank heavens—there are wonderful lyrical books such as The Last Unicorn or other idiosyncratic tales that escape the trend. But certainly in the majority of books, to give the characters significance in the readers’ eyes means to give them political actions, with “military” read here as a sub-set of political."
science-fiction  politics  fantasy  romance  fiction  social-norms  marketing  genre 
october 2008 by Vaguery
BetaNews | Baltimore becomes the first Xohm WiMAX city
"By not requiring a contract, Sprint is encouraging non-customers to test the service out to see for themselves. For a service that has thus far been difficult to establish, a strong public reaction is needed if it is to progress. Now it's just up to Sprint to provide the first devices so the public can use it. Stay tuned for BetaNews hands-on tests with Sprint's new Xohm WiMAX network."
wireless  WiFi  WiMAX  Baltimore  Sprint  business-model  experiment  marketing 
september 2008 by Vaguery
Rustbelt Intellectual: IDENTITY VERSUS INTEREST
"The Republicans are playing to voters' identity. The Democrats are campaigning on their economic interests. The outcome of this year's election will ride on whether or not a segment of the working and middle-class electorate in economically-devastated states will support a ticket whose candidates pretend to be the cultural allies of the people or a ticket whose candidates are challenging (at least in part) the failed economic policies that should be the real source of bitterness at the grassroots. "
politics  election  Bushism  Republicans  strategy  campaign  marketing  identity  interesting-times 
september 2008 by Vaguery
Locus Online Features: Cory Doctorow: Macropayments
"Taking someone’s money is expensive. It incurs transaction and bookkeeping costs and it incurs emotional and social costs. Micropayments have historically focused on eliminating the cash overheads while ignoring the intangible costs. For a writer whose career might span decades and involve hundreds of thousands of readers, these costs cannot be ignored."
business-model  marketing  attention  cultural-norms  business-culture  social-capital 
september 2008 by Vaguery
A Bridge Too Far - Inside iPhone Blog
"...Here, however, Apple has gone too far. Rejecting an application because it might compete with Apple is simply indefensible. There's so much wrong with it that I'm not even sure where to start. There are legal issues to consider, in terms of anti-competitive behavior. There's the fact that Apple isn't actually offering this functionality on the iPhone, so it's not really competing at all. And hey, doesn't Apple already allow plenty of competing functionality, with apps that ship on the iPhone? One need only look at PCalc, WeatherBug, or Big Clock to see obvious examples of duplicated functionality. Yet each was allowed in the App Store without incident."
iPgibw  iPhone  business-model  marketing  competition  management  bad-design 
september 2008 by Vaguery
Att: How To Get ATT Naked DSL (Redux)
"When reader Nick tried to sign up for ATT "naked DSL" or "dry loop" service (getting DSL without having paying for a landline), a curious thing happened.

AT&T said his address doesn't exist. But when he went through the process to sign up for bundled service, more expensive, with landline phone service, magically, it could find his address.

This is odd when you consider a customer service rep later said both options draw from the same database. It's not odd when you consider that AT&T only made naked DSL available because the FCC made them in exchange for letting them do some fancy business transactions, and then initially made it very confusing for people to try to sign up."
AT&T  deception  sales  marketing  regulation  violation  DSL  broadband 
august 2008 by Vaguery
Confessions of a Community College Dean: An Open Letter to Money Magazine
"It's the 2000's version of redbaiting. Pick a few wildly unrepresentative outrages, and tar an entire system with them. (If the article were entitled “Is the Ivy League Still Worth It?,” it would at least be a little closer to honest.) Moving from outrage to outrage, without even a feint towards actual analysis, the piece is obviously intended to generate self-righteous, undifferentiated anger. And the taxpayers who feel that anger direct it at the public sector, where it damages the reasonably-priced majority."
academia  economics  magazines  propaganda  marketing  bad 
august 2008 by Vaguery
Charlie's Diary: Why your internet experience is slow
If content is king, why is there so little of it on the web?
bloat  web-design  advertising  marketing  signal  noise  metrics 
june 2008 by Vaguery
boingboing on free reading
"the biggest threat writers face is the overall unpopularity of reading books, not people reading for free"
openness  marketing  books  publishing  copyright  drm  emergency  business-plan 
march 2008 by Vaguery
Geek Squad founder's speech
"There should be a two-year waiting list to get into your company."
marketing  personal-brand  vision  innovation  self-definition  subtlety 
february 2008 by Vaguery
« earlier      

related tags

(or-market)  17C  AAP  academia  academic  academics-shouldn't-design-interfaces  accidental-agalmia  accounting  activism  actual  administration  advertising  advertising-is-self-delusion  advice  agalmics  agent-based  aggregation  agile  agility  agriculture  Alan-Moore  alas  also:academia  also:newspapers  Amazon  America  American  amusing  analogy  analysis  analytics  Ann-Arbor  antimicrobial  API  Apple  applications  ArbCamp  archive  ARG  art  arthritis  article  artisanal  artist  arts  astroturf  AT&T  attack  attention  bad  bad-design  bad-reputation  Baltimore  banking  banner-ads  BBC  benchmarking  bias  bibliomania  big-data-will-lead-to-big-inference  big-topics  bitterness  black-swans  blindness  bloat  blogging  board-games  book  books  bookselling  Boston  Boxee  branding  Brian-Eno  broadband  Bushism  business  business-culture  business-model  business-models  business-opportunity  business-plan  business-practice  but-seriously  campaign  cargo-cult  caricature  Carl-Sagan  cartogram  cartoon  case-study  catalog  CFP  chain-stores  chip  citation  civility  class  classics  codswallop  cognitive-psychology  collaboration  color  comix  commentary  commitment  commodity  commons  communication  community  comparison  competition  complex-systems  composition  conceptual-art  conferences  conservatism  consulting  consumerism  contagion-of-ideas  control  controversy  conversation  conversations  copyleft  copyright  corporations  corporatism  coworking  crackpot  craftsman  creationists  creative-commons  creativity  credentials  credit-cards  cultural-assumptions  cultural-engineering  cultural-norms  culture  culture-clash  currency  customer-relations  customer-relations-management  customer-relationship  cyborgs  data  data-analysis  data-mining  deception  deceptive  demographics  design  development  digital-culture  digitization  disclaimers  discussion  disintermediation  disintermediation2.0  Distributed-Proofreaders  diversity  documentary  documentation  drm  drugs  DSL  ebooks  ecommerce  economic-crisis  economic-downturn  economics  ecosystems  editing  education  election  electronics  emergency  empirical  energy-efficiency  energy-star  engagement  engineering-design  entrepreneurship  epidemiology  equities  ethics  evangelism  event  evidence  evidence-based  expense  experiment  experimentation  expertise  explanation  extreme-programming  eye-tracking  Facebook  failure  fantasy  fascism  feelies  festival  fiction  finance  financial-crisis  financial-planning  first-taste  folk-science  foocamp  food  forcshalizi  Frank-Miller  free  free-access  free-as-in-useful  freemium  Freudianism  function  fundamentalism  fundraising  future  futurism  games  gaming  genre  genre-fiction  geology  Google  Google-scholar  Google-shadow  graphic-design  graphs  greed  groceries  guerilla  gullibility  hacks  healthcare  history  Hulu  human-scale  humane-work  humor  hygiene  hype  I-know-these-people-and-maybe-I-am-one  identity  ignorance  illiteracy  image  image-processing  images  income  influence  innovation  insurance  intellectual-property  intelligence  interesting-times  internet-culture  introduction  intrusion  invention  investing  investment  iPgibw  iPhone  irony  journalism  junk-box  kawgooshkawnick  Kindle  knowledge  knowledge-gap  kooks  law  learning-by-doing  learning-by-watching  lecture  lending  library  licensing  linear-programming  linguistics  liquidity  lobbyists  local  logotype  long-tail  MacOS  madness-of-crowds  magazines  mainstream  Making  making-a-living  mammal-beats-dino-egg  management  manual  manufacturing  marketing  markets  mathematical-illiteracy  mavens  mechanism-design  media  medical-culture  medicine  memes-schmemes  memory  mental-models  Merlin-Mann  metrics  Michigan  Microsoft  mistake  misunderstanding  mob-action  models  models-and-modes  monoculture  more-marketing  mortgage  MoveOn  movie  movies  MSM  multiscale  multitsking[sic]  my-secret-garden-was-a-bestseller  mythology  myths  naming  nanohistory  Nature  network-thinking  networking  networks  new-culture  newspaper  noise  nonprofit  not-an-employee  nudge  nudge-targets  O'Reilly  objectivism  objectivity  oddends  online  opacity  open-access  open-publishing  open-questions  open-science  open-source  openness  operating-systems  optimization  overreaction  paranoia  patents  pedagogy  peer-production  performance  personal-brand  pharmaceutical  philosophy  piracy  piracy-not-a-problem  planning  podcasting  poem  politics  popularization  populism  portfolio-theory  PR  practice  pragmatics  pranks  prediction  preferences  prejudice  premium-trumps-discount  preparation  prescience  presentations  presumption  pricing  privacy  probability  product-design  product-development  productivity  programming  project-management  promotion  pronunciation  propaganda  psychoceramics  psychoceranics  public  public-health  public-policy  public-relations  public-speaking  publication  publishers  publishing  quality-control  radicalism  raw-data-now  reading  reality-distortion-field  received-wisdom  recommendations  recruitment  redesign  regulation  relevance-theory  reliability  remnant  renting-is-not-buying  Republicans  research  review  revolution  risk  romance  rules-of-thumb  sad-but-true  sadly-funny  sales  satire  savings  scaling  scam  scarcity  schedule  Schumpeterian-gale  science  science-fiction  search-engines  self-definition  self-disintermediation  self-image  self-publishing  SEO  services  Seth-Godin  sharing  shiny  shopping  signal  simplicity  simulation  small-world  smoking  social  social-capital  social-dynamics  social-engineering  social-media  social-networks  social-norms  social-publishing  social-software  socialmedia  sociology  software  spam  speaker  Sprint  standard-setting-play  statistics  stocks  storytelling  strategy  stupidity  style  subtlety  Sun  surgery  survey-data  symbolism  target  technology  technorati  telemarketing  terrorism  textbooks  tips  tools  trading  training  transhumanism-is-humanism-still  transparency  transparency-it-ain't  trends  tv  type  typeface  typography  tyranny-of-canon  universities  University-of-Michigan  unreliability  upgrade  USA  usability  user-experience  utility  Vague-Innovation  Vague-Press  value-proposition  vested-interest  via:armchair_anarchist  via:arthegall  via:b3ta  via:billmerrill  via:bkerr  via:cshalizi  via:deusx  via:hrheingold  via:iamsidd2k7  via:logista  via:mitten  via:nelson  via:paulbhartzog  via:scolson  via:toddmundt  via:vielmetti  via:[HowToSaveTheWorld]  video  violation  viral  vision  Vista  Wall-Street  WANT  war  weather  web  web-analytics  web-design  web2.0  what-gets-measured-gets-killed  when-do-students-sign-that-license-agreement?  WiFi  wikinomics  Wikipedia  WiMAX  wireless  Wondermark  woops  work  workantile-exchange  worklife  writing  wry  Yahoo!  youtube 

Copy this bookmark:



description:


tags: