McChris + advertising   42

FCC Fines Noncommercial Station for Enhanced Underwriting Announcments that Were too Commercial
Given the non-ad ads on that are on KUT all the damn time, I wondered when this would happen. The article doesn't say what station was fined, however.
public_broadcasting  broadcast  advertising  FCC 
may 2008 by McChris
Logo Can Make You 'Think Different'
"People who were exposed to the Apple logo generated significantly more unusual uses for the brick compared with those who were primed with the IBM logo, the researchers said. " I would like to see the methodolgy.
advertising  branding  weirdscience 
march 2008 by McChris
Ad Age: Media Work Force Sinks to 15-Year Low
This comes as no shock in light of my media jobs, but it's nice to have the validation.
jobs  media  economics  advertising 
february 2008 by McChris
Industry and Traditional Communication
BoingBoing says, "A group of students at an "Interactive Art Director" course at Hyper Island in Sweden have produced a pitch-perfect "educational film" about their field; the short's a great little homage to the golden age of industrial films."
advertising  video  design  nostalgia 
february 2008 by McChris
Bubble 2.0: The 10 most memorable tech Super Bowl ads
This Valleywag puff piece features YouTube videos of memorable technology commercials.
video  TV  linkbait  advertising 
february 2008 by McChris
Julie's Health Club: McDonald's ads hit new low
Seminole County Florida report cards now feature McDonald's ads after the fast-food giant agreed to pay the cost of printing the documents.
advertising  education  whoa  food 
december 2007 by McChris
Adland: IBM Do Avatar
I love this ad, and I think its great that IBM can fall for then make fun of the Second Life hype.
SecondLife  advertising  video  humor 
december 2007 by McChris
Arbitron Radio Market Ranks and Schedule
Ranking of the fifty largest radio markets in the US. Austin is 42nd.
radio  advertising  broadcast 
november 2007 by McChris
NYTimes: The High Price of Creating Free Ads
As agencies cook up user-generated content strategies, "companies have found that inviting consumers to create their advertising is often more stressful, costly and time-consuming than just rolling up their sleeves and doing the work themselves."
Web2.0  UGC  advertising 
may 2007 by McChris
NYTImes: Usual DVR Fare Is Not News and Sports
Narrative programming dominates TiVo hard-drives, while live programming is still watched live.
DVR  TV  advertising 
april 2007 by McChris
Bloomberg: TV Networks Adopt Anything-Goes Ad Rates as Shows Shift to Web
The networks are abandoning the half-century model of selling uniform blocks of ad time to deals tailored to advertisers' needs.
TV  advertising  TVnetworks  TVontheWeb 
april 2007 by McChris
The future of Stay Free!
It's a pity Carrie has decided to end publication of her venerable 'zine. It was really special, and one of these days all of the cool indie magazines will be gone.
end-of-life  indie  advertising  magazine  zine 
march 2007 by McChris
Wikipedia's Wales: Damn the advertising, full speed ahead!
Jason Calcanis is encouraging Wikipedia to add advertising to meet operational costs.
wikipedia  advertising  Web2.0 
february 2007 by McChris
Overstated: The price of using social media for politics…
Cameron Marlowe takes a screen shot of a Barack Obama promotional page that features an ad with some major cleavage.
politics2.0  advertising  gender  awesome 
february 2007 by McChris
Wooster Collective: Salvation Army Campaign in Brasil
This cool advertising campaign promotes The Salvation Army by posting refuse cardboard to walls.
advertising  streetart  bricolage  design  Brazil 
february 2007 by McChris
Man held after ad campaign triggers Boston bomb scare
This story is all over the news media, but I want to chime in and say that to me it's more a case of incompetent law enforcement than any "hoax."
stupid  lawenforcement  advertising  streetart  animation 
february 2007 by McChris
Rough Type: YouTube's strategic sharing
Google announced that the looming surge of advertising will be accompanied by sharing revenue with contributors. Nick Carr provides some insights behind Google's decision.
UGC  YouTube  advertising  google 
january 2007 by McChris
Most popular time-shifted TV shows
This post contains many of Nielsen's top-10 ratings for the past year, including top-10 product placements. NBC dominates the top-10 time-shifted shows, which probably means it has a prestige audience desirable to but unreached by advertisers.
TV  advertising  ratings  audience 
december 2006 by McChris
‘Person of Year’ sponsor gets punk’d by YOU
Chrysler's interactive ads that accompany Time's "Person of the Year" puff piece start with the text "You might not be Time person of the year." oops.
schadenfreude  advertising  magazine  irony 
december 2006 by McChris
Marketers find a new place to set up shop: Virtual reality
USA Today story explores advertisers increasing interest in the Second Life virtual world. I want to put scarequotes around "virtual world."
gaming  advertising  marketing  business  virtual_world  SecondLife 
december 2006 by McChris
FTC says stealth marketing unethical
Sony's astroturf blog "was a little too funky fresh???"
advertising  regulation  astroturf  marketing 
december 2006 by McChris
Pitchfork: Weed Makes You Listen to Indie Rock
A new PSA from the ONDCP and the Partnership for Drug-Free America suggests that using marijuana turns kids into wannabe indie fans.
stupid  drugs  indierock  advertising  music 
october 2006 by McChris
PC World's Techlog A Brief History of Computers, As Seen in Old TV Ads
PC World rounds up old TV ads on YouTube. Apparently the dude-you're-getting-a-Dell are nowhere to be found.
advertising  business  history  TV  TVontheWeb  Dell  Apple 
october 2006 by McChris
AlterNet: MediaCulture: Will Google Take the Internet Over the Cliff?
"as the Goo-Tube model develops, behind each video will be a powerful connection to an ad, targeted to the user's online behavior, as well as the stealth collection of personal data."
TVontheWeb  surveillance  google  advertising 
october 2006 by McChris
The Register: Google developing eavesdropping software
Via Slashdot, this system would use internal PC microphones to monitor the media diets of users. When Nielsen and Arbitron roll out their portable "People Meters" a lot of content will be watermarked for data collection like this.
surveillance  google  privacy  advertising  audience  business 
september 2006 by McChris
TechDirt: What's Next, Ad-Supported Text Books? Oh wait
A company called FreeLoad Press plans to offer college students discounted textbooks with ads. I hope that projects like CreativeCommons and eRes offer an alternative way to reduce students' financial burdens.
education  advertising  publishing 
august 2006 by McChris
Lego Advertising/Design Goodness
Wow, these minimal Lego print ads really capture how the bricks stoke the imagination.
toys  advertising  design  awesome 
august 2006 by McChris
Ad*Access
David Nunez points to this database of mid-century print ads. I'm particularly interested in the ads for radio and television receivers.
advertising  archive  radio  TV  history 
august 2006 by McChris
AlterNet: Corporate Media Censors MoveOn
First Adbusters, now MoveOn has an ad rejected by broadcasters for having an anti-corporate message. It won't happen under this adminstration, but the FCC needs to regulate advertising, so these opinions can enter the "marketplace of ideas."
advertising  broadcast  power  politics 
july 2006 by McChris
Database of American Proprietary Eponyms
Via Cory Arcangel, a list of service marks that have become generic signifiers. Be sure to read the disclaimer at the bottom.
advertising  trademark  commodification  business 
june 2006 by McChris
MySpace exploration is marketer's dream
This Hollywood Reporter story discusses how studios are using MySpace to promote their pictures. I'm often a little surprised to see non-Fox productions promoted, but I suppose money swears for the folks at MySpace.
myspace  yasns  film  advertising  business 
june 2006 by McChris
Kurt Cobain's Suicide Letter vs. Google AdSense
Cory Arcangel has created a page with Kurt Cobain's suicide note embedded with Google AdSense ads to see what the contextual algorithm will drop in the text. I had to whitelist AdSense in my Adblock extension for it to work.
music  punk  google  hack  advertising  art  humor 
june 2006 by McChris
'Two and a Half Men' = One new syndication model
This is probably only interesting to people who study TV, but Warner Bros. is offering stations who buy syndicated reruns of "Two and a Half Men" the opportunity to stream the show online - if Warners gets half the online ad revenue.
broadcast  business  advertising  TVontheWeb 
may 2006 by McChris
Buzzplant: none more crass
Matt Haughey reveals the lame efforts to get bloggers to promote Flight 93, a movie about the 9/11 terrorist attacks.
stupid  business  advertising  film 
april 2006 by McChris
Television reshapes its economy as technology advances
Good overview of the changing landscape for TV producers and distributors.
TV  business  advertising  TVontheWeb 
april 2006 by McChris
FOX TV Moves Aggressively to the Internet
FOX follows ABC's lead and makes plans to offer TV content on the Internets. They're negotiating deals with their affiliates, in order to mitigate some of the worries about lost revenue in local broadcast markets.
TV  advertising  Web2.0  TVontheWeb 
april 2006 by McChris
Future of Television II: the multiplicity play
More analysis of ABC's decision to stream "Lost" and other marquee shows online.
TV  TVontheWeb  advertising  business 
april 2006 by McChris
ABC.com to stream four TV shows
Oh sweet, now I can catch "Lost" legal on the Internets the day after it airs.
advertising  TV  TVontheWeb 
april 2006 by McChris
19th century ads for electric devices
Be sure to check out Dr. Scott's Electric Girdle for Men.
history  archive  advertising 
april 2006 by McChris

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